And The Winning Commercial Is...

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Earth Friendly Products reveals names of three prize-winning commercials in "Get Washed" video contest on Facebook

Earth Friendly Products, makers of the number one selling green laundry detergent in the world, ECOS, has announced the names of the three prize-winners in the company's "Get Washed" video contest.

  • First place and $10,000.00 goes to Elliot Sadler of Austin, Texas for 'All-Natural Farmer' - A capsule 'home movie' portrait of Leon Caldwell, an organic farmer for 30 years who endorses and uses ECOS because he depends on the earth

  • Second place and $5,000.00 goes to Brian Paulette of Shawnee, Kansas for 'ECOS Get Washed' - A young boy hears ECOS is good for plants and decides to prove it

  • Third place and $500.00 goes to Daniel Vega of Fairfax Station, Virginia for 'Decisions' - Are young adults really prone to making selfish and irresponsible decisions? Not this in-the-know shopper    

Conducted from March 9 through May 12, the contest attracted more than 100 entries from across the country and 79 that met the deadline were posted on Facebook so viewers could vote for their favorites. The field was narrowed to the 25 top entrants and a panel of experts, including executives from Earth Friendly Products, selected the winners. All winners will receive a supply of ECOS Liquid Detergent.

The contest was conceived by company president John Vlahakis to give consumers a chance to experience ECOS and grasp the company’s use of solar and alternate energy in all of its five manufacturing facilities. He invited consumers to create their own innovative 30-second commercials and have a chance to win the top $10,000 prize and the possibility of seeing their work air on national television.

"We are very pleased with the excellent response and participation by so many outstanding commercials submitted by people from all walks of life," said Mr. Vlahakis. "It reassured all of us at Earth Friendly Products that our message about the importance of protecting the planet's vital resources and eliminating the use of harsh, toxic chemicals in everyday household cleaning products is being heard."    

Mr. Vlahakis said Earth Friendly Products' marketing executives are evaluating the winning commercial to determine suitability for national broadcast. When the decision is made it will be announced by the company.    

Earth Friendly Products Vice President, Kelly Vlahakis-Hanks said, “Our company stands for chemical-free cleaning. Because we only use all-natural ingredients in our products, our consumers know Earth Friendly Products won't harm people, animals or the earth. And this contest shows they really do care as much as we do."

About Earth Friendly Products:
Earth Friendly Products is the leader in the development and production of environmentally friendly cleaning supplies for household and commercial use with over 150 products manufactured, distributed, and sold in the USA, Canada, Europe, South America, and Asia. All Earth Friendly Products are created with only replenishable and sustainable plant-based ingredients that are safe for people, pets, and the planet. The company proudly adheres to its strict "Freedom Code", a list of harmful and toxic ingredients that are not found in any its products. Earth Friendly Products has proudly received the 2010 GEELA Award for Sustainable Business Practices, 2009 Green PatriotTM Green 100TM Designation and the Champion level recognition from the US EPA through the Design for the Environment (DfE) Program's Safer Detergents Stewardship Initiative.

EDITOR’S NOTE: For more information about Earth Friendly Products, or to speak with Vice President Kelly Vlahakis-Hanks, please contact Nancy Trent or Pamela Wadler at (212) 966-0024.

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Pamela Wadler
Trent & Company
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