We wanted to make it as easy as possible for consumers to find a mineral sunscreen that is not only safe but feels good to use; we have built an interactive guide that allows you to find the sunscreen that matches your personal preferences
Minneapolis, MN (PRWEB) May 30, 2012
Did you know according to the Center for Disease Control and Prevention that skin cancer is the most common form of cancer making up approximately 50% of all cancer cases in the United States? Even more troubling is that although sunscreen is intended to protect consumers skin from harmful UV radiation, most sunscreens on the market contain potentially hazardous chemicals.
BodySense.com has long trusted the Environmental Working Group’s (EWG) Skin Deep database to ensure we offer only the safest personal care products to the American public. To accompany EWG’s newly released 2012 Sunscreen Guide; BodySense has released a sunscreen companion guide that offers in-depth descriptions and user ratings to assist consumers in finding the right sunscreen.
EWG’s Sunscreen Guide thoroughly informs consumers about ingredient safety and effectiveness but does not address the issue of mineral sunscreen usability, including common complaints of whitish/chalky residue, oiliness, and unpleasant scents. Although mineral sunscreens are much safer than chemical sunscreens, if a product is greasy, whitening, and smells objectionable, people are less likely to use it.
CEO of BodySense, Jing Goldsmith, states, “In our second annual guide, we wanted to make it as easy as possible for consumers to find a sunscreen that is not only safe but feels good to use; we have built an interactive guide that allows you to find the sunscreen that matches your personal preferences.”
Highlights of BodySense’s 2012 Sunscreen Guide include:
- Ratings on over 80 mineral sunscreens; all rated 0-2 by EWG, the safest sunscreens on the market
- Carrying 29 out of the top 75 rated brands
- Usability ratings for oiliness, transparency, scent, and texture/feel
- Interactive guide allows consumers to filter by desired criteria including water resistance and non-nano zinc
BodySense.com’s Sunscreen Guide is available here: http://www.bodysense.com/v/vspfiles/files/html/SunscreenGuide.html
If consumers have a question about any sunscreen, they can post on BodySense’s community pages (http://forum.bodysense.com) and get a response from an organic expert. BodySense carries the largest selection of mineral based sunscreens and organic personal care products available for purchase on BodySense.com.
For more information, please email: Press(at)BodySense(dot)com.