B2B Computer Hires Monogram Group for Major Rebrand

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B2B Computer Products, one of the fastest growing companies in the U.S., just announced that it hired The Monogram Group to create a major rebranding program that will take the company to the next level.

B2B Computer Products LLC just announced that it recently hired The Monogram Group to create a major rebranding program designed to take the company to the next level. The move is in response to explosive growth that B2B Computer has experienced since its inception over eight years ago.

    “As more and more people become aware of who we are, we also want them to know what we stand for—why we’re the IT product and solutions provider of choice for a rapidly expanding roster of new clients,” said Mike Theriault, B2B Computer’s president and CEO.

    Monogram plans to hone in on the knowledgeable experts B2B Computer has in the technology sector while bolstering its industry leading customer service, expedited distribution cycle that competes with large competitors, a strict vendor and inventory-neutral sales policy and impeccable project follow-through.

    “Once we’ve completed a project for a new client, we know we’ll have them for life,” Theriault said. “They can’t get the same level of trust, expertise and personal attention anywhere else. Monogram’s job is to let everyone else know it and we’re fully confident in their ability to align our brand with our long term business plan while propelling us ahead of the competition.”

    Chicago-based Monogram, led by Scott Markman, is an internationally renowned and cohesive team of highly experienced professionals that have rebranded global companies such as Life Fitness, Mintel Market Research (UK) and Goldwind Wind Turbines (China).

    “After thorough research, we’ve developed and started to implement the brand repositioning,” Markman said. “It’s exciting to work with such an innovative, nimble and rapidly growing company---B2B Computer is a perfect fit for the high level of analysis, strategy and creative skill that we bring to the table.”

    B2B Computer is a single-source provider of technology products, manufacturer-certified services, and its own portfolio of signature services. B2B Computer was recognized by Inc. magazine as one of the Fastest Growing companies in the U.S. in 2009, 2010 and 2011. In the past four consecutive years Crain’s acknowledged B2B Computer as one of the Fastest Growing and Largest Privately Held companies in the Chicago metro area. In 2010 and 2011 CRN recognized B2B Computer as one of fastest growing solution providers and one of the largest VARs by revenue in the U.S. In addition to its Addison, Ill. headquarters, and a technology hub in Davenport, Iowa; B2B Computer’s offices are in Chicago; New York; Beavercreek, Ohio; and San Francisco with distribution points nationwide.

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Visit B2B Computer Products’ Media Room at: http://www.B2BComp.com/press/index.php

About B2B Computer Products LLC (http://www.B2BComp.com)
B2B Computer Products LLC has been recognized in 2009, 2010 and 2011 by Inc. magazine as one of the Fastest Growing businesses of its type in the U.S.; in the past, four consecutive years Crain’s acknowledged B2B Computer as the 14th Fastest Growing and one of the Largest Privately Held companies in the Chicago area. In 2010 and 2011 CRN recognized B2B Computer as one of fastest growing solution providers and one of the largest VARs by revenue in the U.S. B2B Computer is a single-source provider of technology products, manufacturer-certified services, and its own portfolio of signature services. As a national business-to-business reseller of computer hardware and software representing hundreds of manufacturers – B2B Computer guarantees a best practice combination of competitively priced customized products and expert services. In addition to its Addison, Ill. headquarters, and a technology hub in Davenport, Iowa; B2B Computer’s offices are in Chicago; New York; Beavercreek, Ohio; and San Francisco with multiple distribution points nationwide. To contact B2B Computer, call 1-877-222-8857 or visit http://www.B2BComp.com.

B2B Computer on LinkedIn: http://www.linkedin.com/companies/38557
B2B Computer on Facebook: http://www.b2bcomp.com/facebook

B2B Computer Products and b2bcomp.com are trademarks of B2B Computer Products, LLC. All other company and product names may be trademarks of respective companies with which they are associated.

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Jean Rensselar
SMART PR Communications
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