"We finished putting together a world class technical team earlier this year, now we are focusing on a sales and marketing organization to match."
Boston, MA (PRWEB) May 31, 2012
mBLAST Inc, a leader in marketing intelligence and analytics, today announced that the promotion of Patrick Hurley to the role of Director of Marketing Communications. Hurley has previously served with mBLAST in other product marketing roles. In his new role, Hurley assumes primary responsibility for all of mBLAST’s marketing communications and social media efforts.
“Pat has worked behind the scenes on many of our marketing, social media and sales engineering efforts for the past several years,” says mBLAST CEO Mark Hatch, “so with this promotion, I'm putting these roles in good hands, as I believe he is an exceptional communicator and great ambassador for our brand on the social Web and everywhere we introduce ourselves to customers." Hatch adds: "We finished putting together a world class technical team earlier this year, now we are focusing on a sales and marketing organization to match."
Prior to joining mBLAST, Pat worked as a consultant and analyst at TeleChoice, a telecoms and consumer electronics consultancy, finishing his tenure as TeleChoice's Director of Research. Pat is the author of over of a dozen technology-related books and has been a columnist for Network World and Telephony magazines. Prior to TeleChoice, Pat served as a Surface Warfare Officer in the US Navy. He is a graduate of Duke University.
mBLAST is improving the way marketing works with its cloud-based solutions for Marketers, PR professionals, Brand Managers and Content Providers. The company’s applications enable better discovery and collaboration between marketing professionals and people whose conversations happen anywhere on the web – especially with those individuals whose online writing, social media activity, and participation shape what customer and potential customers think about a company and their products and services. The company's client base includes top voices in the world from companies like PR News, PR Week, Folio Magazine, the Consumer Electronics Association and tens of thousands of marketing and PR professionals working at some of the largest PR agencies, Advertising agencies, Fortune 100 companies and small to medium sized businesses. mBLAST is a global company headquartered in Boston, MA, with sales and development teams around the world. For more information, visit http://www.mblast.com or contact us at info(at)mblast(dot)com.