Be Present to Support 2012 Season of Yoga Rocks the Park

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Colorado yoga clothing company, be present, has teamed up with Yoga Rocks the Park in its fourth season, sponsoring the event in multiple markets.

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Yoga Rocks the Park is really about so much more than yoga. It's filling a need for people that want to gather in community and see that we are all capable of co-creating the peace we want to see in the world.

Denver-based yoga clothing company, be present, will be the presenting sponsor for the 2012 Denver and Boulder seasons of Yoga Rocks the Park. The company has also signed on to support recently launched markets in Phoenix and Omaha. be present has supported the event since its first season, launched in Denver, 2008.

As a Colorado company, be present has long been involved in its local yoga community and strives to expand its involvement by partnering with like-minded organizations, such as Yoga Rocks the Park. This year is no different, and as YRTP has expanded, so too has be present’s involvement.

The 2012 season finds be present as the presenting sponsor in both the Denver and Boulder markets. In addition, YRTP has expanded to bring the event to Phoenix and Omaha where be present is also a featured sponsor. “It is important for us to be as involved as we can in bringing yoga into our local community. We’ve stood behind [YRTP Event Director] Erik [Vienneau] since he first had the vision for Yoga Rocks the Park. It’s a no-brainer for us to grow along with event as it makes its way into other cities,” says be present Director of Marketing, Maggie Mistovich.

Event Director Erik Vienneau has exercised his vision to bring yoga into local communities by growing the event to what it is today. Not only does YRTP bring the nation’s best instructors out, but it also donates 50% of profits to a different local charity each week. “Yoga Rocks the Park is really about so much more than yoga. It's filling a need for people that want to gather in community and see that we are all capable of co-creating the peace we want to see in the world,” says Vienneau.

Yoga Rocks the Park Denver kicks off June 3, 2012 at Sunken Gardens Park. Practice will be led by Desi and Micah Springer of Vital Yoga and music will be provided by Philadelphia-based DJ HyFi. YRTP Denver 2012 runs through Sunday September 16, with locations rotating between Denver’s Sunken Gardens, Alamo Placita Park and Sloan’s Lake Park. Registration opens at 9:00 a.m.; music and vending begin at 9:30, with the 75-minute practice starting at 10:00 a.m.

Yoga Rocks the Park Boulder kicks off on Saturday, June 9, with a free Hanuman Festival event pairing Kindness Yoga’s Patrick Harrington and international kirtan artist Jim Beckwith. The Boulder season will run through Saturday, July 28. Music and vending begin at 9:30, with the 75-minute practice starting at 10 am. All events after June 9 will be held on the Boulder Library Lawn.

About Yoga Rocks the Park:

Yoga Rocks the Park is a weekly summer-long gathering held in Denver & Boulder, CO, Phoenix, AZ and Omaha, NE of like-minded people that connect through yoga, meditation and music.

Each week Yoga Rocks the Park offers heart-opening live music, instruction from top local and national instructors, a fun and diverse wellness vendor area along with a Nationally-recognized children’s program – Camp Yoga Rocks.

Yoga Rocks the Park donates a portion of net revenue to a local charity each week, which includes Colorado-based, non-profit Yoga World Reach which offers yoga and alternative therapy programs to those in need both locally and around the globe.

About be present:

be present, clothing for the yoga lifestyle, was established in Colorado in 2002 by Amy Lopatin Dobrin and Jon Dobrin. All be present clothing is proudly made in the USA. The brand remains at the forefront of the yoga apparel industry, continually designing clothing that is original and functional. Please visit http://www.bepresent.com to learn more. Become a fan of be present at http://www.facebook.com/bepresentinc and follow be present on Twitter at http://www.twitter.com/bepresentinc.

For additional information:
Maggie Mistovich
maggie(at)bepresent(dot)com
#303.228.4601

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Maggie Mistovich
be present, Inc
303-228-4601
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