Sensational Welcome to Olez Advanced Hair Straightening System at Premiere Orlando 2012.

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Olez Advanced Hair Straightening System certified close to 1000 stylists at the Premiere Orlando Beauty Show. In addition to classes on the show floor, Olez had hourly giveaways where cases of Olez Blow Dryers, Flat Irons and Tool Holsters were distributed. Olez Advanced had three hair stylists working their magic on the “Olez Girls” and volunteer models from the crowd.

Olez Advanced Models at Premiere 2012

The response we received from hair stylists at Premiere Orlando far exceeded our expectations

"The response we received from hair stylists at Premiere Orlando far exceeded our expectations. It was not only the quantity of stylists that stopped to learn about our product, but the enthusiasm they had shown. It signifies that we achieved our goal of providing a safe, quick and cost effective solution to obtain frizz free manageable hair," stated Claudio Correia, director for Olez Advanced. Olez Advanced is formaldehyde-free and minimizing stylist’s time behind the chair as treatments can be completed in about an hour. In addition, Olez Advanced provides more applications per bottle due to our sprayable technology when compared to competing brands.

Those who did not attend the show can register and become certified online at and receive additional savings like a coupon good for free shipping when they connect with us using Facebook.

About Boca Cosmetics Group

“Innovation Inspired by Nature” - Boca Cosmetics Group is a manufacturer of innovative, quality hair care products that combine natural ingredients with the latest technology to deliver health and beauty

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Jeremy Lurie

Jeremy Lurie
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