Teddington, Middlesex. UK (PRWEB) June 12, 2012
The sky is the limit for http://www.katiescards.com who are celebrating the latest milestone of their viral game ‘Attack of the Cake Munchers’. Since it’s release in April 2012, the game has notched up over 650,000 plays, driving considerable volumes of new traffic to the Katie’s Cards website, Facebook and Twitter pages and creating brand awareness among a new audience. The game, originally a popular Katie’s Cards birthday e card, was developed as a fully fledged online game by the creative team. The game’s success is due to the high quality content created by Katie’s Cards and is a great example of what can be achieved for businesses wanting to expand their online marketing activities.
A well-designed viral game can benefit any business and provides access to millions of potential new customers, providing brands with a fantastic ROI. Once a viral game has been launched, it has the potential to deliver traffic immediately, with tangible results and can continue to run for very long periods of time.
Viral games can be used to build brand awareness, drive traffic or promote a new product. By engaging the player in an entertaining, enjoyable way they are encouraged to send the game on to their friends. Due to the huge amount of visitors a viral game can generate, advertisers can not only receive massive exposure for new product releases but also gather data and contact details of potential customers.
Viral games can help businesses achieve:
A large number of big brands now consider viral game marketing an essential tool to promote products and enhance brand awareness on a global scale. As a result, viral marketing is becoming one of the most cost effective forms of advertising available. Katie’s Cards now offer viral game development as part of their online marketing portfolio, for more information about viral game development or to get a quote, please email firstname.lastname@example.org.
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