Collectrium Powers SCOPE Basel 2012 “Virtual Viewing Room” Allowing Art Collectors to Browse and Reserve Artworks on iPhone and iPad

In recent years, Collectrium has become the #1 iPhone app powering the world’s top art fairs and the #1 iPad mobile inventory app for galleries. At SCOPE Basel 2012 (June 12-17, 2012), Collectrium will introduce its new game-changing services, “Virtual Viewing Room” and “Artwork Reserve”, allowing collectors to reserve artworks they are interested in purchasing.

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SCOPE Basel 2012 Virtual Viewing Room and iPhone app, powered by Collectrium

SCOPE Basel 2012 Virtual Viewing Room and iPhone app, powered by Collectrium

Quote startCollectrium is the leader in the new breed of mobile and social applications for the art world.
- Alexis Hubshman, President of SCOPE Art ShowsQuote end

Basel, Switzerland (PRWEB) June 11, 2012

In recent years, Collectrium has become the #1 iPhone app powering the world’s top art fairs and the #1 iPad mobile inventory app for galleries. At SCOPE Basel 2012 (June 12-17, 2012), Collectrium will introduce its new game-changing services, “Virtual Viewing Room” and “Artwork Reserve”, allowing collectors to reserve artworks they are interested in purchasing. Collectors simply browse the SCOPE Virtual Viewing Room of over 80 exhibitors and thousands of artworks, and send a reserve request directly to the dealers. Until now, the ability to place artwork reserves at art fairs via a mobile device did not exist. The partnership between Collectrium and SCOPE allows the show to further advance its leadership in technological innovation.

The SCOPE Virtual Viewing Room will be continuously updated before and during the show. During this time, collectors and VIP visitors can access the “Virtual Viewing Room” and “Artwork Reserve” features in one of the four ways:

“At Collectrium we are passionate about bringing beautiful technology to the art world. Our partnership with SCOPE lets us apply our technology to bridge the physical distance between remote collectors and dealers. With the Virtual Viewing Room and Artwork Reserve features, we are excited to further foster appreciation, connection and understanding of art worldwide,'' says Boris Pevzner, CEO and Founder of Collectrium.

Also commenting on the partnership, Alexis Hubshman, President of SCOPE Art Shows, states: ''In establishing ourselves as an influential global contributor and arts foundation, we see it as only natural that we would offer to our visitors and patrons the very best tech tools to access and buy art and to enhance their art show experience. Collectrium is the leader in the new breed of mobile and social applications for the art world, and we are proud to have them as the official technology partner of SCOPE Art Shows worldwide.”

About Collectrium:

At Collectrium, we are passionate about developing technology solutions for the art community.
Our vision is an interconnected art world. Our customers are galleries, collectors, art fairs, artists, and art organizations. Our customers use Collectrium products to organize, discover, share, and promote art.

Over the last few years, Collectrium has become the leader in providing cutting-edge technology to the art world. We are:

  • #1 iPad mobile inventory for galleries
  • #1 iPhone app for art fairs
  • #1 mobile art discovery tool for collectors
  • #1 contemporary art network
  • Fastest growing cloud-based art inventory management
  • Globally available in 7 languages

Collectrium: Beautiful Technology for the Art World.


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  • Gwen Toline
    GHT Communications
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