Sustainability Consultant’s Keynote Highlights the Dawn of LEED Green Buildings in Spain

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Sustainability planning, green building and water efficiency consultant Jerry Yudelson keynoted the celebration of Spain’s 1st LEED Platinum (New Construction) Green Building.

Yudelson delivers keynote presentation

Jerry Yudelson Speaking in Bilbao

In this presentation, I challenged the building industry—and those involved in green building and sustainable design in particular—to get serious about adopting high-performance buildings as the New Normal.

How can a country in financial crisis take the lead in rapid greening of its buildings? Noted green building consultant, green building book author and sustainability planning expert, Jerry Yudelson, CEO of Yudelson Associates, addressed this topic at a large gathering of public officials and Spanish LEED and green building experts on June 4, 2012 in Bilbao, Spain, giving the keynote speech at the celebration of Spain’s first LEED Platinum new green building.

In addition to Yudelson, speaking at the half-day event were Sr. Ibon Areso, head of the Bilbao City Council; Sr. Aurelio Ramirez, CEO of the Spain Green Building Council; former US Green Building Council Vice-Chair Zaida Basora of the City of Dallas; and Lynn Perkins, AIA, representing the Bill & Melinda Gates Foundation, Seattle, Washington.

In Yudelson’s keynote speech, “The Business Case for the Rapid Adoption of Green Building in Spain,” he said, “The key issue now in the green building industry is how such projects perform, using actual operating data, not design projections. For the past two years, I have researched this issue internationally, and in this conference, I shared some of the results of my global research with the Spanish building industry and local government hosts.”

The green building consultant continued, “If we are serious about cutting our carbon emissions, we have to deal with the rapid greening of public and commercial buildings, which globally account for nearly 20 percent of all emissions of greenhouse gases. In this presentation, I challenged the building industry—and those involved in green building and sustainable design in particular—to get serious about adopting high-performance buildings as the New Normal.”

A professional engineer and experienced sustainability consultant, Jerry Yudelson has been involved with promoting the LEED green building rating system for 15 years and is the author of twelve (12) books on the subject of green buildings, green homes, green marketing, water conservation and sustainable development. In 2011, the US Green Building Council named him to the first class of LEED Fellows.

About Yudelson Associates
Yudelson Associates is a leading international firm in sustainability consulting, designing with water and green building certification. The founder, Jerry Yudelson, a LEED Fellow, is widely acknowledged as one of the nation’s leading green building and sustainability consultants and is an internationally recognized keynote speaker. In 2011, Wired magazine dubbed him the “Godfather of Green.” He is the author of 12 green building books and served for two years as Research Scholar for Retail Real Estate Sustainability for the International Council of Shopping Centers, a 70,000-member international trade organization. Yudelson is a frequent green building speaker at industry and professional conferences worldwide and chaired the country’s largest annual show, Greenbuild, for six years through 2009.

For more information please contact Jerry Yudelson, 520-243-0996, jerry(at)greenbuildconsult(dot)com or visit http://www.greenbuildconsult.com.

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Jerry Yudelson
Yudelson Associates
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