More and more nonprofit colleges and universities are recognizing the value of online marketing and enrollment management services to maintain their leadership position in the very competitive world of education recruitment...
Las Vegas, Nevada (PRWEB) June 20, 2012
The CollegeBound Network (CBN), which has connected hundreds of thousands of potential students with colleges, career schools, and vocational training opportunities since 1987, today announced a new partnership with Blackboard Student Services SM, a leading provider of shared services and technology-enabled solutions to hundreds of higher education institutions, to provide complementary services that help enhance marketing, recruiting, and enrollment support.
The partnership will provide greater guidance and execution to institutions as they develop their marketing strategies, find and reach prospective students, and guide students through the enrollment process. CBN’s expansive suite of online media assets, reach, and enrollment management offerings, coupled with Blackboard Student Services’ next generation enrollment management services, can improve institutional engagement with prospective students, which in turn can lead to increased enrollment conversions.
"More and more nonprofit colleges and universities are recognizing the value of online marketing and enrollment management services to maintain their leadership position in the very competitive world of education recruitment," explains Bill Colvin, CBN’s vice president of enrollment services. “By collaborating with Blackboard Student Services, we are able to further maximize the turnkey solutions we offer for current and prospective institutions of both organizations.”
“Universities have the challenging job of moving students efficiently and strategically through their educational pathway to jumpstart career opportunities and goals,” said Craig Chanoff, general manger of Blackboard Student Services. “More and more, university leaders are relying on technology and support services to gain efficiencies and enhance student engagement through the process. By working with the CollegeBound Network, we are providing greater capabilities to institutions and helping them achieve their student and institutional goals.”
The announcement was made at the Association of Private Sector Colleges and Universities’ (APSCU) 2012 Annual Convention in Las Vegas, Nev.
About The CollegeBound Network
Since 1987, The CollegeBound Network (CBN) has worked with America’s leading colleges, universities, and career schools in connecting learners with educational opportunities. More than 3 million surfers utilize CBN’s sites, including CollegeBound.net, CollegeSurfing.com, MyEducation.com, SpaBeautySchools.com, and others. CBN specializes in recruitment solutions for 1,000+ educational institutions and 3,500 campuses using 15+ websites, robust content, a dedicated Student Services division, social media platforms, daily blogs, and more.