Formetco Names Britt McConnell as New Digital Sales Representative for the Southeastern United States

Duluth, GA (PRWEB) June 20, 2012

Formetco today announced that Britt McConnell has been named Digital Sales Representative in charge of the Southeastern United States, a territory which includes Georgia, Florida, Alabama, North Carolina, South Carolina and Virginia. McConnell’s new responsibilities include developing existing relationships with established customers and seeking out new business opportunities for Formetco’s F4X Digital Billboards.

"With Jerry McClellan’s promotion to National Accounts Manager,” says Vice President of Sales, Jock Gibb, “We had a vacancy in one of our largest regions. McConnell was the obvious choice. Britt’s widespread outdoor client base and track record of success in the Out of Home Industry will be a great benefit to both Formetco and his digital clients.”

As the Printing Division’s Sales Manager, McConnell grew revenue an impressive 46% over a 2-year period, allowing Formetco to add new machines to its fleet, upgrade its production tracking software, and create new jobs on the production floor. He prepared for the job by spending 6 months on the production floor learning every detail of the production process, a dedication he has carried over into his new position, where he spent several weeks on the production floor learning the ins-and-outs of the F4X production process, including manufacturing and troubleshooting.

“I don’t think you can represent a product if you don’t understand it,” says McConnell, “and I don’t believe you can learn everything you need to know from a manual. The F4X has more LED’S per square foot than any other brand, offering a more superior and a more detailed image. Its breakthrough image presentation offers the highest resolution available today utilizing four LED’s per pixel configuration with virtual pixel technology.”

Formetco welcomes Britt McConnell as Digital Sales Representative for the Southeastern United States as he sets out to provide exceptional service to existing Formetco clients and to forge new relationships in that region.

Founded in 1969, Formetco has grown to become the world's largest full-service supplier to the Out-of-Home industry, with headquarters in Duluth, Georgia and a Digital Research and Development facility in Minnesota. Formetco manufactures the highest resolution digital billboard in the industry today.

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