Scottsdale, AZ (PRWEB) June 21, 2012
In May, a leading Scottsdale professional event and corporate photography company, Super PhotoVideo, had their entire marketing plan and website design overhauled by Rosepapa Creative, a leading Phoenix creative web design and marketing provider. In the website redesign process, Super PhotoVideo desired to take not only their website, but branding and marketing to a successful new level. As a trusted corporate photography service provider for businesses across the United States, the company was unsure of how to implement many of the strategic ideas that had been developing for quite some time.
In business for more than 25 years, Super PhotoVideo decided that because of their inexperience in branding, marketing and web design and a packed schedule, it was best to hand the project over to a skilled professional. Hence, Chris Rosepapa, Owner and Creative Director of Rosepapa Creative, took on the exciting challenge with great anticipation.
Rosepapa stated, "The project was both challenging and fun, allowing me to incorporate the company's professionalism with their unique brand of humor through the 'superheroes' theme, which is relevant to the services, products and brand of Super PhotoVideo." While the look of the website is fun and appealing, Rosepapa said the goal was to make it reflect the owner's personality without being overly cartoonish, and to enhance their brand.
Rosepapa worked closely with the company so that she could fully understand and meet their vision, steering them in the right direction to position the company as industry experts through effective branding, marketing and a fresh new web design. As a creative web design expert, Rosepapa takes a unique approach, designing all websites from scratch in order to avoid the 'copycat' look seen on so many websites today using web templates, which Super PhotoVideo used prior to the redesign. The result is unique to the client, setting them apart and establishing them as a trusted leader in their industry.
In designing the new website, Rosepapa was careful to provide a website that was scalable, so that the client can continue to build on it as their business expands. It was also important to provide the user with a great experience through not only visual appeal, but simple navigation.
Gordon Murray of Super PhotoVideo had this to say: "Thank you for delivering what you had promised. The process was thoughtful and organized, but still fun. I really appreciate your patience, and how you focused my scattered thought into a cohesive and effective marketing tool. Your experience and creativity made all the difference, and the final product is even better than I had imagined. I look forward to launching into Phase II: Driving Traffic and Boosting Sales!"
The client's new website can be seen at http://www.superphotovideo.com. For those interested in learning more about the creative web design and marketing services offered by Rosepapa, visit http://www.rosepapacreative.com.