Luminox Hires New USA Team Members

Luminox welcomes Dennis Biggane as National Sales Manager, Karen Birnie as Marketing Manager and promotes Hanna Shifs to Finance Manager.

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San Rafael, CA (PRWEB) June 20, 2012

Luminox Watch Company, the original self-powered luminous watch brand, is gearing up for the expanding USA market by making strategic new hires in key departments.

Luminox has appointed Dennis Biggane as National Sales Manager for North America. As Sales Manager, Dennis will be responsible for upgrading and restructuring the distribution with the major US jewelry chains and independent retailers. His experience includes 17 years with TAG-Heuer, as VP of Sales from 1987-2004, developing and growing TAG's business while significantly reducing the points of distribution. Dennis’ experience includes US Wholesale Director of H. Stern and most recently Regional Sales Manager at Pandora Jewelry. “I’m excited about Luminox’s future and I look forward to developing this incredible brand,” said Dennis Biggane.

Luminox has hired Karen Birnie as Marketing Manager for the USA. As Marketing Manager, Karen will be responsible for developing US marketing, increasing brand awareness through social media and supporting US Sales. Prior to Luminox, Karen was the Director of Marketing Communications at Dilithium Networks, responsible for building global branding for mobile video technology. Prior to Dilithium, Karen was the Marketing Manager for DVD software pioneer Daikin US Comtec.

Hanna Shifs joined Luminox in 2010 and has been promoted from Accounts Receivable Manager to Finance Manager for the US Headquarters in San Rafael. Hanna brings ten years of accounting experience working for regional wholesalers and retailers.

“Luminox is now sold worldwide in over 45 countries but the US was our first, and still is, our largest market. The addition of these quality employees ensures that we have the right support system to aggressively pursue more growth in the jewelry sector,” said Barry Cohen, Co-Founder of Luminox.

About Luminox
Luminox timepieces are manufactured like few others. The proprietary Luminox Light Technology and the additional quality control steps Luminox mandates, require extraordinary attention to detail and care in manufacturing. All Luminox watches are Swiss Made. Visit Luminox.com & facebook.com/Luminox.

Essential Gear. Invented in the United States. Swiss Made. Always Visible.

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CerconeBrown&Company
Libba Cox, 617.379.5243 lcox(at)cerconebrown(dot)com


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