Columbus, Ohio (PRWEB) June 22, 2012
Columbus, Ohio-based strategic communications and public relations agency, Kessel Communications, is hosting its summer seminar series, “Public Relations: telling your story to those who matter,” to help Ohio-based business leaders, nonprofit executives and corporate communicators expand their knowledge base in preparing and reaching their target audience through strategic communications. The summer seminar series is from 7:30 a.m. to 9 a.m., and runs for five consecutive Thursday’s beginning July 12, at Kessel Communications, 10 E. Weber Rd., Suite A, Columbus, Ohio.
In today’s information-rich business environment, the need for companies to tell their story, produce and share meaningful content on a regular basis is increasing. In fact, nine out of 10 organizations market with content marketing, according to the annual study, B2B Content Marketing: 2012 Budgets, Benchmarks and Trends.
“Having a proactive, strategic and ongoing communications and PR program is critical for companies to continually tell their story,” said Joel Kessel of Kessel Communications. “Those who attend this series will gain a deeper understanding about planning, creating and sharing content that is credible, helpful and relevant to customers and those who matter to their business growth.”
The five-week series covers the following programs:
The series will be led by Joel Kessel, an 18-year strategic communicator and PR executive, who has worked with start-up, nonprofit, middle market and Fortune 500 companies. Attendance to any of the seminars is free and includes continental breakfast. Business owners, nonprofit executives and corporate communicators interested in attending one or all five seminars can learn more and RSVP at http://www.kesselcommunications.com/summer-seminar-series. Space is limited.
Learn more about Kessel Communications at http://www.kesselcommunications.com.
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