Burlington, ONTARIO (PRWEB) June 21, 2012
The success of sun safety campaigns has people slathering on the sunscreen, covering up exposed skin with UV protective clothing and hats, and seeking shade during the peak UV periods. A key in preventing skin cancer, this heightened awareness of sun safety may be exposing people to other health risks, namely vitamin D deficiency.
By blocking the harmful UV rays, the body is deprived of the sun exposure it needs to synthesize vitamin D. Research shows that anything over SPF 8 reduces the production of the previtamin D needed to synthesize vitamin D by 90 percent. Because the sun is one of the best vitamin D sources that means even on those sunny summer days, people aren’t getting nearly enough vitamin D.
“Vitamin D is essential to staying healthy and current research shows that most people aren’t getting enough from the sun,” says Life Science Nutritionals founder Stuart Lowther. “That’s why we have vitamin D in both our IronKids and Adult Essentials Gummy Vitamin product lines.”
Described as a vitamin with broad influence, vitamin D is essential for maintaining healthy bones and teeth as well as ensuring proper immune function and preventing disease. Vitamin D may also be effective in reducing the risk of certain cancer by almost 60 percent.
New studies are attempting to show a link between vitamin D deficiency and a broad range of health concerns and diseases, including asthma, type 2 diabetes, multiple sclerosis, rheumatoid arthritis, high blood pressure and kidney and heart disease.
What is known is that nearly every tissue in the body has receptors for vitamin D. That’s why health professionals recommend taking a vitamin D supplement in addition to eating vitamin D rich foods, including milk fortified with vitamin D, egg yolk or coldwater fish like salmon.
“Don’t risk damaging your skin just to get vitamin D. Use sunscreen and continue taking your daily vitamin D supplement,” says Lowther. An avid athlete himself, Lowther always remembers to put on the sunscreen before going outdoors. “Health Canada recommends 400 IU for children under the age of 1, 600 IU for children over the age of 1 and adults, and 800 IU for adults over the age of 70.”
Thankfully, IronKids and Adult Essentials gummy vitamins contain 400 IU and 1,000 IU in a fruity, fun, chewable gummy that kids (and big kids) love to take!
About Life Science Nutritionals
Founded in 2005 by health and nutrition expert, Stuart Lowther, Life Science Nutritionals specializes the manufacture of premium quality gummy vitamins for kids and adults, under the trade names IronKids and Adult Essentials. Our focus is developing innovative vitamin formulations that make taking your daily vitamins fun (and tasty)!
At Life Science Nutritionals, we believe that your health is your greatest asset. That is why we are dedicated to developing nutritional products that deliver uncompromised quality and health benefits. All our vitamins contain the highest quality ingredients without added fillers, artificial ingredients, or sugar coatings. Find IronKids online at http://www.Iron-Kids.com and Adult Essentials at http://www.adultgummies.com.