Natick, MA (PRWEB) June 21, 2012
Premiere Adirondack Chairs, a leading online patio furniture retailer, is promoting its collection of Lloyd Flanders Wicker Patio Furniture as a brand committed to superior durability in harsh weather.
Knowing that the Michigan-based manufacturer creates all-weather wicker outdoor furniture products that resist effects of moisture, heat and sun, Premiere Adirondack Chairs CEO Doug Hopeman greatly increased the company’s Lloyd Flanders inventory this spring in order to give customers longer –lasting patio furniture options.
“We’ve had great success offering the Lloyd Flanders brand in the past, because customers appreciate their approach to constructing wicker furniture,” Hopeman said.
Lloyd Flanders, which was founded in the early 20th century, uses the same wicker loom it’s used since the 1920s to construct its furniture. The woven wicker frames are reinforced with metal and coated with a melamine mixture to ensure stability and a durable finish.
Not only are Lloyd Flanders wicker chairs, tables, sofas, and loveseats sturdy: They also offer shoppers huge color variety. Many seating options come with thick patio cushions, which customers can order in their favorite among a large swatch of patterns and colors. Throw pillows in assorted fabrics can also be added to any set.
In addition to standard patio lounge and dining sets, Lloyd Flanders offers luxury pieces, like wicker chaise lounges and large ottomans, and accent pieces, like patio end tables. Collections include Grand Traverse, Contempo, Reflections, and Hamptons, to name just a few.
The Lloyd Flanders expansion is part of a site-wide strategy to increase patio furniture options for shoppers, for the most complete shopping experience on the Internet. The company continues to focus on its signature product, Adirondack furniture, while also offering wood, metal, resin, wrought iron and wicker patio furniture.
Premiere Adirondack Chairs is a leading online patio furniture retailer based in Natick, Mass. The company, founded in 2008, offers all types of patio furniture and accessories, with Adirondack furniture as its signature product.