New York, NY (PRWEB) June 25, 2012
Former VentureBeat writer Conrad Egusa announces the launch of Find Tech Reporters, a comprehensive tech reporter contact list, and the Beginner’s Guide to PR, a guide directed to startups on how to approach the media.
The idea for the 2 free resources came when Conrad realized that most startups do not know how to approach the media, and when they do look for PR, they need to spend hours collecting the contact information of relevant tech reporters.
“Instead of having startups, which already have limited resources, spend hours finding the emails of technology reporters, we decided to spend over 100 hours creating a comprehensive tech reporter contact list,” said Conrad Egusa, founder of Brownstein & Egusa. “Press is very important to startups, however most are not able to afford a PR firm. Our goal is to create a useful resource for the startup community.”
The tech reporter contact list includes the names, publications, emails, and Twitter handles of tech reporters from publications large and small, as well as from reporters from the top 100 largest newspapers in the US. Commentary on reporters and publications is also provided.
In addition to launching the Find Tech Reporters resource, Conrad Egusa’s marketing firm, Brownstein & Egusa, is releasing the Beginner’s Guide To PR, available for free to viewers. The Beginner’s Guide to PR provides the comprehensive information needed to receive professional quality PR.
One of the best forms of advertising for businesses is publicity via editorial coverage. This can improve a company’s bottom line, business relationships, and reputation. It can also help a business raise money or even be acquired.
“I found when advising entrepreneurs that most did not know how to approach the press. I wanted to share the knowledge I had from writing at VentureBeat and from serving as a marketing consultant,” said Conrad Egusa.
Conrad Egusa has consulted for companies ranging from leading internet businesses such as Eyeglasses.com to a Y Combinator backed startup. Prior to starting the online marketing firm Brownstein & Egusa, Conrad had founded an angel-investor backed startup.
Our mission is to show entrepreneurs how to get press. Find Tech Reporters and the Beginner's Guide To PR, the guides to unlock the PR opportunities around you.
Learn more at: http://www.brownsteinegusa.com
Find Tech Reporters: http://www.brownsteinegusa.com/find-tech-reporters
Beginners Guide To PR: http://www.brownsteinegusa.com/beginners-guide-to-pr/
About Brownstein & Egusa
Brownstein & Egusa is an internet marketing company. The company was founded by Conrad Egusa, who set out to build a successful business by providing companies access to the best online marketing services. B&E has grown to an organization with clients throughout the world. Today, the vision is to help build and support the most exciting companies of tomorrow.
Conrad Egusa, Founder
Mobile: +1 203-293-8941