Rockville, MD (PRWEB) June 27, 2012
Just as social media initiatives must be integrated into overall communications strategies and bottom-line imperatives, PR News has integrated Twitter, Pinterest and Facebook tactics into one intensive day of learning at San Francisco’s Hyatt Regency on Aug. 9. Among the brands that will be sharing their expertise in the use of Twitter, Pinterest and Facebook at The Big 3 Conference are American Airlines, Old Navy, Adobe, Boeing, Cisco, Buddy Media, American Heart Association, Esurance, Norwegian Cruise Line, Burson-Marsteller, H&R Block, the Dave Thomas Foundation for Adoption and Shine America.
Communications thought leaders from these brands will share ideas, tactics and lessons learned in using Twitter, Pinterest and Facebook to advance PR & marketing efforts. The conference also includes networking opportunities, breakfast, a keynote luncheon, an interactive clinic on team resource management and a cocktail reception.
Twitter and Facebook have already established themselves as essential communications platforms in the post-media-gatekeeper era—an era in which all brands and all individuals play overlapping roles as content creators, audience members and aggregators. This year, Pinterest shocked media pundits as it grew to encompass 10.4 million registered users who have shown an inclination to move from pinning and repinning to purchasing. Sessions covering the use of Pinterest for PR and marketing efforts complete the hat trick for PR News’ Big 3 Conference.
Conference attendees will learn how to:
Register now, the early bird rate ends July 18. For questions regarding attending the event, contact PR News Marketing Communications Director Amy Jefferies at ajefferies(at)accessintel(dot)com. For sponsorship and exhibit information, contact PR News Senior Vice President & Group Publisher Diane Schwartz at dschwartz(at)accessintel(dot)com .
About PR News:
PR News provides PR professionals with the latest industry best practices in its executive-level premium weekly publication. PR News programs must-attend professional conferences throughout the year, including the PR Measurement Conference, Social Media Summit, Digital PR Summit and the Media Relations Conference. PR News also programs monthly webinars for PR practitioners; presents the Platinum PR Awards, PR People Awards and CSR Awards, among other awards programs; and publishes annual guidebooks, including the Digital PR, Crisis Management and Media Training Guidebooks, among others. Visit us at prnewsonline.com.