Family Promise and Learning Express Toys Partner to Help Homeless Children

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Las Vegas "Giving Day" Event Initiates Partnership and Celebrates Donation of More Than 500 Toys Children in Need.

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These children have very few toys, books and games to call their own in their present situation and these will bring a smile to their faces during a difficult time.

What: "Giving Day"
When: 10 AM, Saturday, June 30, 2012
Where: Family Promise, 320 South 9th Street, Las Vegas, NV

Family Promise, a national nonprofit mobilizing communities to help homeless and low-income families with children, and Learning Express Toys, the nation’s leading educational toy retailer, are co-hosting a “Giving Day” at the Family Promise of Las Vegas Day Center. During the Saturday, June 30 event, more than 500 toys from the annual Learning Express convention will be distributed to local children in need.

Children from the Las Vegas Affiliate of Family Promise, as well as from Hope Link, another agency fighting homelessness, will be present to receive their toys. The event marks the beginning of a partnership between Family Promise and the toy retailer who share the “mutual promise” of bringing hope and joy to children in need.

“Giving Day is a wonderful opportunity for the families we serve in Nevada,” said Family Promise President Karen Olson. “These children have very few toys, books and games to call their own in their present situation and these will bring a smile to their faces during a difficult time. We’re so excited to kick off our partnership with Learning Express with such a meaningful initiative.”

“I can’t think of a more fitting cause for us to support than the plight of homeless children,” said Sharon DiMinico, Learning Express CEO. “We are thrilled to partner with Family Promise for this event and look forward to all that we can achieve together in the future.”

The event, beginning at 10 am, will feature the presentation of toys to the children. There will be ample opportunities for interviews, video, and photo ops, and the event will conclude with an ice cream party for attendees.

Contact Kathryn Blanchflower at Kathryn(at)learningexpress(dot)com or Barbara Coggins of Family Promise of Las Vegas at (702) 416-8738 for more information on the event.

About Family Promise
Family Promise is the nation’s leading nonprofit solely committed to helping homeless and low-income families achieve lasting independence. Founded in 1986 in Summit, NJ on the belief that Americans are compassionate people who want to make a difference, Family Promise today comprises 181 Affiliates across 41 states and engages 150,000 volunteers from coast to coast. The organization has served more than 450,000 people since its inception. Nearly 80% of the families served secure permanent or transitional housing after leaving Family Promise. Family Promise’s vision is a nation in which every family has a home, a livelihood, and the chance to build a better future together. For more information about Family Promise and its programs, visit

About Learning Express
Learning Express is the nation’s leading franchisor of educational toy stores with more than 150 locations across the country. Each store is proud to be counted amongst the family of homegrown local businesses in its community. Learning Express storeowners go to work each day to provide their neighbors with a warm, friendly environment in which to shop, meet, and learn. Whether shopping for a birthday gift on the go, that extra-special cherish-forever Christmas present, or the latest must-have collectible, Learning Express will always have the perfect toy. The Learning Express product mix is the crème de la crème of the industry, carefully evaluated for safety, child-tested for fun, and guaranteed to help parents raise smart, healthy kids. Perks such as expert advice, a “Birthday Box” for making birthday wishes, free gift-wrapping, free personalization, civic fundraising, and customer VIP programs set the Learning Express toy shops apart from other retailers. To learn more about Learning Express, franchise opportunities, or a store near you, visit

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Chris Kaul
Family Promise
(908) 273-1100 43
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Kathryn Blanchflower
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