By presenting our market research software in a number of languages, we hope to better meet the needs of our current and future customer base by making the website more user friendly and befitting to particular locales.
Stockholm, Sweden (PRWEB) July 18, 2012
A leading provider of smart solutions for gaining market insight, Cint, has launched its website in French at http://www.cint.com/fr. The French site is the first of a number of non-English pages scheduled to be unveiled during the course of 2012 and 2013. Cint’s site for Russian speakers will be the next to be launched, later in the year.
In January, Cint undertook a rebrand, primarily to restructure its services to offer a more straightforward customer experience. Cint’s market research software services were not modified during the rebrand but instead consolidated and simplified into three options, Cint Access, Cint Engage and Cint Link. At the time, an up-to-date website was also revealed using a fresh color palette and logo, but until now has only been available in English.
Cint’s headquarters is located in Stockholm, Sweden and the company has 16 offices across Europe, North America and APAC. This global network serves its large international customer base of organizations that undertake business and consumer research. Cint is able to provide access to the opinions of over 7 million people in 50 countries and also offers panel management solutions for those businesses, charities and publishers that want to obtain market insight from and further engage their own audience.
Bo Mattsson, CEO of Cint, commented: “Cint has been working towards localizing the rebranded website since its launch in January and I’m delighted to have had great feedback from our office in France already about our new /fr pages. While the majority of our customers around the globe are able to speak English, it’s not the only established international language and we aim to cater for as many people as possible who want to understand the opinions of their target audience.
“Currently, we have the ability to run studies in 56 different languages, and we want our online presence to reflect this. By presenting our market research software in a number of languages, we hope to better meet the needs of our current and future customer base by making the website more user friendly and befitting to particular locales. The global Cint team is looking forward to unveiling other languages, such as Russian, Japanese, German and Spanish in the coming months.”
For more information on undertaking market research through Cint’s cost-effective DIY tools or creating a research panel with engaged community members, please visit http://www.cint.com. French speakers can now also visit http://www.cint.com/fr.