New Cincom E-book: Tips and Tricks of the Complex Sale Revealed

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The buyer is now more in control of the sales process than ever before. What does this mean for salespeople today?

Selling complex business-to-business (B2B) products and services has changed dramatically due to the rise of the Internet. The buyer is now more in control of the sales process than ever before. What does this mean for today's salesperson?

According to the e-book Mystery Solved! Seven Keys to Complex Selling Revealed (http://ow.ly/bTsrD) presented by Cincom Systems (http://www.acquire.cincom.com) today's salespeople must become not only a salesperson, but also a storyteller, master strategist, evaluator, philosopher, psychologist, bean counter, techno geek and above all, a person the buyer likes.

“It is your challenge, as a salesperson, to overcome the new obstacles presented by these changes,” says Dave Stein, author of the e-book. “You must become a storyteller, tactician, philosopher and most of all, you need to be likable.”

Mystery Solved! Seven Keys to Complex Selling Revealed (http://ow.ly/bTsrD) answers the following questions:

  •      Why does the buyer have more control in the sales process?
  •     Has buyer-side control been accelerated by Wal-Mart?
  •     What is a buyer looking for in a modern salesperson?
  •     How do I get away from my “old-school” selling ways?

“Build trust, sell value and provide real solutions to real buyers’ problems,” says Dave Stein.

To download Cincom’s Mystery Solved! Seven Keys to Complex Selling Revealed, visit http://ow.ly/bTsrD.

About Cincom
For 43 years, Cincom has helped thousands of clients worldwide by solving complex business problems with its software and services. For more information about Cincom's products and services, contact Cincom at 1-800-2CINCOM (USA only), send an e-mail to info(at)cincom(dot)com or visit the company's website at http://www.cincom.com. Cincom is a Global Independent Software Vendor partner of the Microsoft Corporation.

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Donna Burns
Cincom Systems
(513) 612-2305
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