Neverblue Expands in Japan with Adjapon Alliance

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Neverblue to be the strategic partner for international distribution of Adjapon offers targeted at global markets.

Neverblue, a leading global digital marketing services firm, announced today a strategic alliance deal with top Japanese performance marketing company Adjapon to mutually develop sales in Japan and around the world.

Neverblue will be the strategic partner for international distribution of Adjapon offers targeted at global markets.

“This is another important step in our Asian expansion story,” said Eric J. Gerritsen, Vice President, Sales and Business Development for Neverblue. “Last year we opened an office in Hong Kong and now we are honored to be working with a long-standing and reputable performance marketing player in Japan with this agreement,” he said.

“Adjapon works with top tier Japanese brands that will now be able to access millions of foreign customers across search, social, display, mobile and e-mail channels on the Neverblue platform,” said Gerritsen.

“Online direct marketing is changing very rapidly,” said Gerritsen. “Japanese marketers now want to reach consumers globally on their mobile devices with apps and in their e-mail in-baskets. Neverblue offers a robust e-mail marketing platform and a unique mobile platform that marries the performance marketing world to mobile shoppers, including an industry-leading app Cost-Per-Install (CPI) model that represents the perfect way to distribute shopping apps,” said Gerritsen.

Neverblue’s expansion in Japan comes on the heels of last months’ announcement that Neverblue opened a London office to further its European expansion. Earlier this year Neverblue was voted the #1 CPA Network by Online Advertising Bluebook, a leading industry journal.

About Neverblue
Headquartered in Victoria, British Columbia with offices in Los Angeles, London and Hong Kong, Neverblue is a premier digital marketing services company that delivers millions of profitable customers to clients from all over the world, including members of the Fortune 1000™.

Adjapon is a subsidiary of F@N Communications, the top Japan performance marketing company, and offers Internet marketing solutions through affiliate program management services ( The Company also operates own web sites as advertising media and provides SEM (Search Engine Marketing) services.

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