New York, NY (PRWEB) July 05, 2012
Digital Media Training announces training content development methodology. Digital Media Training’s content has been developed based on 20 years of observation, research and accumulation of the best practices for each phase of the sales cycle. Content is based on field tested strategies, tactics, and disciplined practices of the top sales performers, globally. Those sellers do three things right: correctly manage their pipeline, have the skills and tenacity needed for strategic prospecting and have the sales tactics and strategies needed to support the closing ratios upon which their sales pipeline is based. Digital Media Training’s content answers the question “what are the sellers and managers who have had the greatest success across all industry verticals doing right?”
Digital Media Training’s Pipeline Management System was introduced over 20 years ago and has created loyal followers who claim their business has double or tripled as the result of utilizing the system. It puts science into forecasting and removes the “art” component. DMT’s Prospecting Strategies are derived from techniques which focused on handling objections by redirecting the conversation in a thought provoking manner that adds perceived value to the client. The techniques Digital Media Training teaches have been enhanced to reflect leading edge social media strategies and communication technology advances that have forever changed the way sellers communicate with prospects and clients. Our content is constantly updated and refreshed. Our digital marketing training content is informed by active industry leaders on the publisher, technology, agency and advertiser sides.
Digital Media Training has conducted more than 3,000 workshops and has trained and coached more than 30,000 sellers and managers globally. Our training methodology and the content was shaped by those client engagements, combined with interactive lecture, small group exercises and competitive team role play “games.” Our approach has been perfected and influenced by ongoing client engagements, and is frequently refreshed, updated and reconfigured for our clients’ newest challenges. The best training gets each student’s attention and focus, while giving them the confidence and inspiration needed to test new ideas. Training goals need to be customized to each group so the training is tactical as well as responds to each participant‘s need for engagement, challenge and reinforcement.