Plasmart Inc. Announced as Official Sponsor of the 2012 ChiTAG Young Inventor Challenge

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Plasmart Inc. will serve as the official sponsor of the 2012 Young Inventor Challenge at the Chicago Toy & Game Fair taking place this November 17th-18th.

The Perplexus Family

"I am thrilled that PlaSmart Inc., whose success with inventor-driven products such as Perplexus, will be the lead sponsor of the Young Inventor's Challenge at ChiTag this year." Tim Kimber, President and CEO, PlaSmart Inc.

PlaSmart Inc., a global toy company specializing in fun, innovative and engaging toys that bring families together, is pleased to announce it will serve as the official sponsor of the 2012 Young Inventor Challenge at the Chicago Toy & Game Fair taking place this November 17th-18th.

“Continuous innovation and unique product ideas are crucial to the long-term success of any toy company,” says Tim Kimber, President and CEO, PlaSmart Inc. “For the past 10 years ChiTAG has brought together some of the best young toy and game inventors from around the world, each with a great idea, who are looking for business partners to help them live their dreams of bringing their products to market. I am thrilled that PlaSmart Inc., whose success with inventor-driven products such as Perplexus, will be the lead sponsor of the Young Inventor’s Challenge and I look forward to seeing all the new and great ideas presented at this year’s event.”

In addition to being the official sponsor, Tim Kimber will also participate in an International Business Panel moderated by Richard Gottlieb of USA Toy Experts.

The 2011 Young Inventor Challenge drew in over 150 children from across the US and around the globe. Their inventions were evaluated and voted on by fair attendees, industry representatives and members of the press. The winner of the Young Inventor challenge received a substantial prize package.

For more information about the Young Inventor Challenge, please visit http://www.younginventorchallenge.com.

About PlaSmart Inc.
PlaSmart is a global toy distributor specializing in providing smart, simple, fun products that bring families together. PlaSmart’s products include Perplexus (Original, Rookie and Epic), the world’s first 3-dimensional maze game; PlasmaBike, a two-wheeled, no-pedal balance bike (all new for 2011); and PlasmaCar, the mechanical marvel powered by the cleanest and most inexhaustible energy source - kid power. PlaSmart’s products are available on five continents and in more than 20 countries.

For more information visit http://www.plasmarttoys.com

About the Chicago Toy and Game Group
The Chicago Toy & Game Group, Inc. is a family of toy industry initiatives designed to encourage and promote the power of play and invention in social, educational, and professional environments. The Chicago Toy & Game Group consists of the Chicago Toy & Game Fair (ChiTAG); the International Toy & Game Inventor and Industry Conference (T&GCon); the Social Media @Play Conference (SMAPCon); the International Summit for Professional Inventors (I-SPI), the Toy & Game Inventor of the Year Awards (TAGIE); Games for Educators; and Discover Games. For more information visit http://www.ChiTag.com, become a fan at Facebook.com/ChicagoToyandGameFair or follow the fun on Twitter @ChicagoToyNGame

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