Build Group Unveils First Advertising Based Revenue Generating Canopy Structure, the Solumbria™ Message Center, at Intersolar North America Moscone Center, San Francisco

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The San Francisco-based Solar Canopy Design/Builder to Offer Solar Installation Owners the Ability to Integrate Advertising Sales Programs to Drastically Improve ROI and Payback Period.

CFO Jason Berry said, 'The SMC is a game changer for the solar industry that will allow PV canopies to be both an affordable and lucrative investment.'

Build Group, Inc. today announced the company will launch their much-anticipated add-on product, the Solumbria™ Message Center (SMC), next week at Intersolar North America. The industry’s first revenue-generating advertising and messaging system, the product provides owners of solar canopy installations creative new ways to enhance ROI. According to Build Group Principals, owners can cut payback periods 50% or more by capitalizing on advertising revenues afforded by the SMC.

Once plentiful state and federal grants or rebates making investment in solar possible have dwindled. This decline in governmental subsidization coupled with low ROI, long payback periods and increasingly lower Fossil Fuel based energy costs has resulted in traditional solar support structures becoming economically less viable than in previous years. The SMC provides revenue-generating opportunities maximizing ROI, increasing project based revenue and cutting payback periods significantly. This innovative approach enables more attractive returns thus creating new opportunities in the renewable solar energy sector.

The SMC visual LED display assembly is directly integrated into the primary solar support structure. The visual display assembly is cylindrical in shape, weatherproof, theft-proof and generates static or dynamic imagery and messaging. While the assembly is stationary, the message(s) are dynamic and scroll or fade in/out at intervals determined by the owner. Directly linked to RSS feeds and vendor specific content including social media and major advertising industry players, the SMC revolutionizes the solar carport industry. The Center is powered by conventional, grid-based power and/or photovoltaic or other renewable energy.

Eric Horn, COO, noted the relevance of this innovation for the solar industry: “As we worked with governmental, retail, commercial and corporate clients we identified the need for a revenue generating solar carport system. The Solumbria™ Message Center will allow owners the economic freedom to truly ‘go green’ and power their facilities with alternative energy.”

CFO Jason Berry said, “The SMC is a game changer for the solar industry that will allow PV canopies to be both an affordable and lucrative investment.”

Build Group representatives will have a Solumbria™ Message Center (SMC) scale model available for viewing at Intersolar North America, booth #L314.

Over the past 4 years, the team has produced over 40 MW of solar parking structures. Build Group is actively developing/negotiating bid proposals for their products with large retail chains, governmental, educational, and commercial clients throughout the United States and Asia. Most notable solar array projects include: 2 MW for REC Solar at Bay Pines VA, 8 MW for Solar City in various school districts across California, and 4 MW for REC Solar at the Los Angeles VA.

About Build Group and Solumbria™
Established in 2007, Build Group is a privately held company that provides general contracting services to a diverse clientele, specializing in multifamily residential, mixed-use, office, solar support, parking garages, retail and restaurants. Patent pending designs of Build Group, Solumbria™ Adaptable Array and Solumbria™ Message Center, provide revenue generating adaptable and upgradeable steel solar support structure solutions for private and public projects. For more information please visit

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Katie Wilson
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