Veterans transitioning to civilian jobs need specific tools and advice. Building a compelling personal brand is the beginning to competitive positioning.
Greenwood Village, CO (PRWEB) July 05, 2012
Greenwood Village, CO – On July 12 at 9am MT Lida Citroën will offer a free webinar to military veterans transitioning to a civilian career. Citroën, an internationally-recognized speaker, author and consultant to corporations and executives, will share her insights and advice for veterans trying to position themselves for a job in the civilian sector.
Since 2009, Citroën has worked with returning veterans across various channels, teaching them personal branding tips, marketing resources and social media skills to better aid their relevancy in a competitive job search. She has been aligned with Wall Street Warfighters Foundation (Philadelphia), an effort founded by Gen. Peter Pace, and numerous other veteran-related channels.
On the July 12 webinar, she will share information including:
- how to define your unique value proposition
- translating your military experience into civilian hiring language
- identifying your ideal target audience
- creating a powerful elevator speech
- leveraging social media to build your personal brand
- how to stay consistent: from resume, to email signature, to image
Veterans can register for the free event by visiting:
Space is limited to veterans only, please.
ABOUT LIDA CITROEN
Lida Citroën is an international branding and reputation management expert who designs and enhances the identities of companies, executives and thought-leaders globally. As principal and founder of LIDA360, LLC, Citroën is an accomplished speaker and presents programs for companies such as Molson Coors, Covidien, Western Union, Qwest, Ball Aerospace, Charles Schwab, and non-profit organizations including Rotary International, Wall Street Warfighters Foundation, Women’s Vision Foundation and Association for Corporate Growth (ACG).
Citroën is a highly sought after expert on reputation management, personal branding and social media, who has been featured in Fortune Magazine, Forbes.com, KOA Radio, and Fox31News and is a regular contributor to 9News (KUSA) Television, Social Media Marketing Magazine and ColoradoBiz Magazine. Her book, Reputation 360: Creating Power Through Personal Branding (Palisades Publishing, 2011) is a best-selling guide to gaining competitive advantage through reputation management.
For more information, please contact Lida Citroën (Lida(at)LIDA360(dot)com) or Lindsay Jefferson (Lindsay(at)LIDA360(dot)com) at 800.314.5060.
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