Recreational Vehicle Manufacturing in Australia Industry Market Research Report Now Available from IBISWorld

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The Recreational Vehicle Manufacturing industry produces a range of products that enable Australians to travel to remote locations comfortably and economically using the nation's road networks. To use the industry's products to their full potential, major markets need time to travel and the funds to do so. As a result the industry's most lucrative market segments are baby boomers and seniors. In the five years through 2012-13, the proportion of Australians over the age of 50 has increased and the industry has entered a growth phase. For these reasons, industry research firm IBISWorld has added a report on the Recreational Vehicle Manufacturing industry in Australia to its growing industry report collection.

IBISWorld Market Research

IBISWorld Market Research

Industry revenue is improving as the population ages

The Recreational Vehicle Manufacturing industry in Australia produces a range of products that enable Australians to travel to remote locations comfortably and economically using the nation's road networks. To use the industry's products to their full potential, major markets need time to travel and the funds to do so. As a result the industry's most lucrative market segments are baby boomers and seniors. According to IBISWorld industry analyst Aries Nuguid, “in the five years through 2012-13, the proportion of Australians over the age of 50 has increased and the industry has entered a growth phase”. Industry revenue has increased an annualised 4.1% to reach $1.09 billion. Over the same period, the number of registered recreational vehicle numbers grew at an estimated 3.8%. In the current year, the industry is forecast to grow 1.0%.

The importance of well-off older markets to industry performance was apparent during the global financial crisis. Although Australia never technically entered recession, stock markets performed poorly. Retirees and those on the cusp of retirement saw their superannuation accounts decline in value. Demand for industry products fell as consumers put off purchases of big ticket items.
However, the industry has returned to strength as demand for industry products returned to trend. In the five years through 2017-18, demographics are on the side of the industry, with retiring baby boomers expected to boost the numbers of grey nomads. Industry revenue is forecast to grow over the next five years. The coming years are projected to be increasingly lucrative for the industry. Nuguid adds, “cost of inputs, such as iron and steel, should fall as demand for industry products increases”.

The Recreational Vehicle Manufacturing industry has a medium level of market share concentration. The two largest companies are Jayco Corporation and Fleetwood Corporation. The industry's market share concentration has declined since 2007-08, with the strongest fall in 2008-09. This indicates that major players were more affected by the drop in demand during the global financial crisis than smaller, niche operators.

For more information, visit IBISWorld’s Recreational Vehicle Manufacturing report in Australia industry page.

Follow IBISWorld on Twitter: http://twitter.com/#!/ibisworldau

IBISWorld industry Report Key Topics

Companies in this industry manufacture recreational vehicles, including towable and motorised recreational vehicles. Towable recreational vehicles include caravans. Motorised recreational vehicles include motorhomes and campervans.

Industry Performance
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle
Products & Markets
Supply Chain
Products & Services
Major Markets
International Trade
Business Locations
Competitive Landscape
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalisation
Major Companies
Operating Conditions
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance
Key Statistics
Industry Data
Annual Change
Key Ratios

About IBISWorld Inc.
Recognised as the nation’s most trusted independent source of industry and market research, IBISWorld offers a comprehensive database of unique information and analysis on every Australian industry. With an extensive online portfolio, valued for its depth and scope, the company equips clients with the insight necessary to make better business decisions. Headquartered in Melbourne, IBISWorld serves a range of business, professional service and government organisations through more than 10 locations worldwide. For more information, visit http://www.ibisworld.com.au or call (03) 9655 3886.

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Gavin Smith
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