Go behind the scenes with Deadgoodundies on their latest men's underwear shoot

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DGU always have lots of fun on their men's underwear and swimwear shoots, so they decided to share some of the action in a brand new video just launched on their popular YouTube Channel.

HOM World Collection Maxi Boxer Brief £27

HOM World Collection Maxi Boxer Brief £27

The DGU YouTube Channel has proved to be a hit, with nearly 2.5 million video views

Ever wondered what goes on at a men's underwear photoshoot? In a brand new video just launched on their YouTube Channel, online retailer and undies experts Deadgoodundies.com share some exclusive backstage footage from their latest shoot.

Personal trainer and gym owner Matt, and competitive athlete Sam – otherwise known as the gorgeous DGU models – enjoyed the opportunity to pose, pout and clown around on camera, all the while dressed in stylish boxer briefs, briefs and men's thongs from the brand new autumn 2012 HOM collection. Styles include the bright and sporty World Collection boxer brief which has just launched at DGU as well as lots of great designs which will be arriving mid summer.

Owner of Deadgoodundies Adam Davies acted as director for the day and is also the business's resident photographer. “Our photoshoots usually happen at our in-house studio where we only have the space to use one model at a time,” he explains. “When we were offered the chance to use a bigger studio I thought it was a great opportunity to get a couple of our favourite models in – and shoot some video footage at the same time as our images for the website. We're all really pleased with results and hope our customers and YouTube followers like it too!”

The DGU YouTube Channel has proved to be a hit, with nearly 2.5 million video views and over 1200 subscribers. DGU often put together videos using the still images from their in-house shoots as well as showcasing videos which come directly from some of their top brands.

Company Information
Deadgoodundies is an online only retailer stocking the best in designer men's underwear and swimwear from all over the world including, in alphabetical order, Big Boys, Body Art, Bruno Banani, Bum-Chums, Clever Moda, Doreanse, Ergowear, Gigo, Gregg Homme, HOM, James Tudor, Jockey, Joe Snyder, MaleBasics, MANstore, Mey Bodywear, Mundo Unico, Nils Bohner, Obviously For Men, Olaf Benz, Pikante, PUMA, Sloggi, Solar TanThru and Zoggs. DGU also stock selected loungewear, socks, T-shirts and more from their top brands.

DGU are incredibly media friendly and always have high res images on hand for fashion pages, samples for photoshoots and expert comment and insight from partners Adam and Jane.

For more information contact Jane or Charlotte at DGU PR on 01743 271615 or email pr(at)deadgoodundies(dot)com.

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Jane Garner

Charlotte Cupples
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