Sibu Beauty Introduces Sustainability e-Book Available for Free Download

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The company that has been at the forefront of bringing sustainably harvested sea buckthorn berries to the forefront of beauty and wellness in the Western World introduces an e-book written by experts from a variety of backgrounds in social, personal and environmental awareness.

Sibu Beauty, maker of premium sea buckthorn berry beauty and wellness products, brought together 8 experts in a variety of environmental and social awareness disciplines to create an easy-to-use guide entitled “Sustainability: Everyday Ideas for a Better You and a Healthier Planet.”

The downloadable/printable e-book is available for free in a variety of online formats that can be accessed via mobile, desktop/laptop and Flash-player platforms by clicking on one of the following links:

Direct Link

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The impetus for producing the sustainability e-book was Sibu’s philosophy that if individuals can become more aware of actions, reactions and interactions…one person at a time…a tipping point can be reached to help slow down the destructive effects that have been building since the Industrial Revolution.

Sibu Beauty President, Peter McMullin explained, “We have first-hand knowledge of how our sustainable harvesting efforts in the small Himalayan communities have positively changed lives and kept the environment unscathed. Therefore we hoped to extend those efforts beyond our company and the best way, in our opinions, was through an easily accessible guide that would both educate and empower. He added, “We reached out to a variety of well-respected notables and were grateful that just about everyone we approached, said yes to providing articles for our sustainability e-book.”

In addition to planet-saving ideas, the e-book contains articles on everything from detoxing your life to how awareness & compassion can change an individual and the world.

The list of contributors for the free downloadable e-book include:

Lorraine Ladish, Author and Editor -
Michael Apollo, Mindfulness Professional & Writer -
Rona Berg, Editor-in-Chief of Organic Spa -
Deb Shapiro, Meditation Expert & Author -
Greg Seaman, Environmental Advocate & Founder of EarthEasy -
Jeffrey Smith, Founder of The Institute for Responsible Technology -
Jen Matthews, Compassionate Expert & Founder of My Beauty Bunny -
Delia Barrack, Environmental Defense Fund -

About Sibu Beauty
Sibu Beauty ( was introduced in early 2009 to provide customers worldwide with a comprehensive approach to beauty from the inside out and outside in. The Sibu Beauty product line is based on a powerful and distinctive whole food source, the sea buckthorn berry. This super food is backed by hundreds of scientific studies demonstrating its success at addressing a variety of consumer needs including improved skin tone and texture, healthy aging and digestive health and noticeable improvements in cardiovascular fitness, energy and weight loss.

About Sibu, LLC
The products of Sibu Beauty - a subsidiary of Sibu, LLC (, and “The Sea Buckthorn Company” - are made with only premium sea buckthorn berries exclusively grown and harvested for the company in the Himalayan Mountains of Tibet. The company’s meticulous harvesting process results in a more hardy and potent berry. Sibu's proprietary manufacturing process maximizes the efficacy of sea buckthorn raws, producing one of the most nutrient dense sea buckthorn products available on the market today. The Tibetan villagers who are responsible for harvesting Sibu Beauty's sea buckthorn berries benefit from a fair trade agreement, safe and healthy working conditions and environmentally responsible practices that ensure they will enjoy the benefits of the sea buckthorn harvest for years.

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Roxanne Holland
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