Perfect Market Speeds Adoption of its Perfect Market Pro Product

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Number of Premium News Sites Using Perfect Market Pro increases by 200% in just three months.

The overwhelmingly positive response to Perfect Market Pro by some of the world’s leading publishing brands has been tremendous.

Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, today announced that the number of publishers who have deployed its Perfect Market Pro™ product has increased by more than 200% in the last three months. Perfect Market Pro is a lightweight approach to improving reader engagement across a publisher’s site while enabling them to capturing new revenues from performance-based advertising. Through a single line of code, Perfect Market helps publishers large and small grow their online ad revenues.

“The overwhelmingly positive response to Perfect Market Pro by some of the world’s leading publishing brands has been tremendous,” said Steve Walker, COO at Perfect Market. “We look forward to continuing to grow the number of premium publishing sites who are putting the Perfect Market algorithms to work in order to better monetize their vast stores of high quality content.”

Additionally, to help ensure that both new and existing customers get the most out of the product, Perfect Market has developed the “Pro Configuration Tool,” which allows Perfect Market to easily manage and deploy Perfect Market Pro on news publishers’ sites faster than ever before.

"With the launch of the new Pro Configuration Tool, Perfect Market has drastically reduced the time it takes to configure and deploy our Pro Product on publisher sites," said Ning Ning Yu, Vice President of Engineering at Perfect Market. "This will not only allow Perfect Market to substantially increase our customer base, but will also enable us to serve our existing customers much more efficiently."

Deploying Perfect Market Pro is quick yet extremely powerful. With only a single line of JavaScript code for each page, Perfect Market Pro detects the reader's task (brand, intent, social, etc.), inserts relevant content modules, displays the best ads for the content and reader type and optimizes the display of the page. Additional key features of Perfect Market Pro include:

  • Deployed through a single line of JavaScript, so it's easy to integrate
  • Great for small and large publishers alike
  • Content Box has driven up to 10%+ more page views
  • Content Box drastically improves RPMs (Revenue per Thousand) by directing traffic to the highest performing pages.
  • Allows for publishers to test different designs and placements.

More information about Perfect Market Pro can be found at: http://perfectmarket.com/products

About Perfect Market:
Perfect Market works with professional publishers to create, distribute and monetize content more effectively online. Perfect Market's patented solutions helps publishers, including San Francisco Chronicle, Orlando Sentinel and Chicago Tribune serve readers with exactly what they are looking for in online content. By delivering the right content in the right format, to the right user, with the right relevancy, Perfect Market has significantly increased the revenue for its publishing partners. Perfect Market is headquartered in Pasadena, CA with offices in New York.

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Jennifer Chang
Perfect Market
(626) 229-3036
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