Chicago, IL (PRWEB) July 11, 2012
Ifbyphone®, the leader in voice-based marketing automation, today announced that Steve Brown has been named the new Vice President of Sales. In this leadership role, Brown’s chief goal will be to grow revenue through strategic penetration of mid-market accounts. Key to achieving this goal is applying his 23 years of experience in recruiting, sales training, sales management, and operational excellence.
Prior to joining Ifbyphone, Brown was Senior Vice President of Sales and Client Development at Cision – a SaaS provider of software, services, and tools to the public relations and marketing industry. Brown has also worked with Monster/TMP Worldwide, Bentley, Barnes & Lynn Advertising, and Nolan Recruitment Advertising – a company Brown founded in 1995 which was later acquired by Monster/TMP Worldwide.
“Steve’s proven leadership will inspire our staff to reach new heights of success,” said Irv Shapiro, CEO of Ifbyphone. “His vast experience will be paramount in closing additional mid-market opportunities and taking an already thriving Ifbyphone to the next level.”
Ifbyphone’s reputation as a fast growing company with uniquely innovative technology sparked Brown’s interest.
“I’m looking forward to contributing to the strong growth at Ifbyphone,” Brown said. “Voice has always lacked effective measurement tools within the marketing mix, but Ifbyphone closes the gap between executive demands and the ability to fully reveal the true ROI of voice interactions.”
Ifbyphone is the leading voice-based marketing automation platform that manages, measures and automates voice interactions in the marketing process — including lead capture, lead nurturing, lead routing, and lead analysis. The Ifbyphone suite is a set of software-as-a-service applications implemented easily across an organization for better decision making and improving interactions across the customer lifecycle. Companies of all sizes and across all industries use the Ifbyphone platform, including health care, real estate, home services, and a variety of marketing applications.
To learn more about Ifbyphone’s suite of voice-based marketing automation services, including Call Tracking, Call Distributor, Hosted IVR, Lead Response, and Customer Notifications visit http://www.ifbyphone.com.