St. Paul, MN (PRWEB) July 10, 2012
American Public Media™ announced today changes to its popular Marketplace Tech Report® and Wits™ programs to enhance the organization’s business and entertainment programming.
First, David Brancaccio, Marketplace’s special correspondent and recent host of Marketplace Morning Report, will be taking on the role of host of Marketplace Tech Report.
Brancaccio will continue to be based in New York City and will cover the entire span of tech news, but will be particularly well-positioned to follow the burgeoning tech activity up and down the East Coast. Since technology has become as much an East Coast story as a West Coast one, basing Marketplace Tech Report in New York will give listeners a perspective from outside Silicon Valley.
“By combining Marketplace Tech Report with coverage from Marketplace’s technology correspondent on the West Coast, we will be able to offer listeners a more comprehensive look at the tech world,” said Judy McAlpine, senior vice president and general manager, American Public Media.
“It’s hard to ignore all the tech happenings here in New York; from players like Zynga, Facebook and Twitter setting up major centers, to the start-up culture thriving at companies like Tumblr and Foursquare,” said Brancaccio. “I’m especially interested in enhancing Marketplace’s existing new-driven technology coverage by providing compelling journalism that explores technology’s social impact.”
By having Brancaccio host Marketplace Tech Report, its current host, John Moe, will devote the full measure of his talents and energy to Wits, Minnesota Public Radio’s two-year old show that features creative storytelling and musical performances by some of America’s most talented writers and musicians including Fred Willard, Roseanne Cash, Andy Richter, Amy Sedaris and They Might Be Giants. Moe has been hosting the show, since its launch, in addition to his on-going duties hosting Marketplace Tech Report.
“In just two years, Wits has established itself as a weekend destination for great storytelling, great music and illuminating conversation” said McAlpine. “We think there is enormous potential for Wits to go national and John’s absolutely the right person to lead that effort.”
“It has been a fantastic opportunity to host and develop Marketplace Tech Report, while also pursuing my passion for music and storytelling on stage in front of a live studio audience,” said Moe. “With Tech Report in such good hands, I’m free to plunge whole-heartedly into Wits and into making it a national show. I’m thrilled.”
These changes will take effect beginning September 10, 2012.
Marketplace reports on business, the economy and money as they affect people every day. The portfolio reaches 9.5 million listeners each week on more than 500 public radio stations through its award-winning news shows: Marketplace Morning Report®; Marketplace®; Marketplace Money®; and Marketplace Tech Report®. For more information on Marketplace, please visit marketplace.publicradio.org.
About American Public Media
American Public Media™ is one of the largest producers of public radio programming in the world, with a portfolio reaching over 17 million listeners via more than 800 radio stations nationwide each week. Programs include A Prairie Home Companion®, BBC World Service, Marketplace®, Performance Today®, The Splendid Table®, On Being™, American RadioWorks® and many others. American Public Media’s 140,000 member-strong Public Insight Network promotes deep connections between journalists across the country and the communities they serve. American Public Media is the parent organization for Minnesota Public Radio, Southern California Public Radio and Classical South Florida. A complete list of stations, programs and additional services can be found at http://www.americanpublicmedia.org.
Source: Data are copyright Arbitron, Inc. Arbitron data are estimates only. Spring 2011/Fall 2011 average.