Amenity Construction Begins at New Apollo Beach Community

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Synergy Restaurant Consultants to Create Top-Tier Café in Waterset Community

Synergy Restaurant Consultants is already helping to bring our vision of this café to life.

Newland Communities has broken ground on the café and information center at Waterset, the developer’s newest community in Apollo Beach. To ensure a first-class experience, Newland Communities will collaborate with the renowned Synergy Restaurant Consultants on the café. These amenities are expected to be a central gateway for introducing potential buyers to Waterset.

“Waterset residents will enjoy an active lifestyle and this café will be the perfect refuel station for the entire community and the surrounding area,” said Pam Parisi, marketing director for Newland Communities. “Synergy Restaurant Consultants is already helping to bring our vision of this café to life.”

After working with other widely-known brands such as Caribou Coffee, Romano’s Macaroni Grill, California Pizza Kitchen and Chipotle, Synergy Restaurant Consultants brings worldwide expertise to this project. The café will include an assortment of coffees, teas, and smoothies, as well as beer and wine and a carefully chosen menu. The Waterset Café will also offer all of the essentials for momentary escapes, like TVs, Wi-Fi, and iPad stations.

“We are proud to partner with Newland Communities on this new café,” said Dean Small, founder and managing partner of Synergy. “We see this space as an entry-way for potential homebuyers, a frequented get-away for residents and a destination for surrounding community members.”

The café and information center are part of Waterset’s phase one amenities, which also include a 12’-wide Greenway and community trails, waterways, a community pool with lap lanes and a splash pad, fitness center, a shade pavilion and pier overlooking the lake, playgrounds, neighborhood parks, and a dog park., The Waterset Montessori School will also open on-site this winter. Phase one is expected to open in Fall2012. New homes here will start at $170,000.

About Waterset

The residential community of Waterset is located 15 miles south of Tampa in Apollo Beach, Fla. Developed by Newland Communities, Waterset will have approximately 3,000 homes. Encompassing more than 1,300 acres, Waterset is planned to include a 6-mile long greenway and trailhead, on-site schools, recreation center, pool, neighborhood parks, lake, dog park, and miles of walking trails. Newland has partnered with some of the areas best-known builders to offer homes in a variety of price ranges and styles. For more information, visit http://www.watersetfl.com.

About Newland Communities

Newland Communities is the largest private developer of planned residential and urban mixed-use communities in the United States. With over 40 years of experience, Newland and its affiliates have completed or have underway more than 140 diverse real estate developments, over 20 million square feet of commercial and retail space and 175,000 residential units in 14 states. Headquartered in San Diego, California, Newland is currently developing four master-planned new-home communities in Hillsborough County, Florida: FishHawk Ranch, MiraBay and Waterset. For more information, visit http://www.newlandcommunities.com.

Synergy Restaurant Consultants

Founded in 1988, Synergy Restaurant Consultants is the leading and nationally recognized restaurant consulting group dedicated to helping foodservice operators and manufacturers improve their financial performance while elevating the guest dining experience. Synergy Restaurant Consultants provides an integrated approach to developing and implementing proven restaurant solutions across a broad range of capabilities, including operations and cost analysis, concept design, food & beverage design and testing, brand positioning, architecture and interior design, human capital, and insurance/risk management. For more information, please visit http://www.synergyconsultants.com.

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