HomeServe Launches Online Resource Center to Educate Homeowners on Water Service Line Responsibility

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Millions of Americans could benefit from Water Service Line Coverage.

"We felt it was important to educate homeowners across the country by providing an online resource that identifies and explains their repair responsibilities."
- Tom Rusin, CEO, HomeServe USA

HomeServe USA, a premier provider of home emergency repair service plans, has launched an online resource center designed to educate homeowners about responsibilities on their property. Fifty percent of homeowners do not know that, in most cases, water service line repairs are not covered by basic homeowners insurance or the water utility company, leaving homeowners responsible for the entire repair bill.1 This is one reason why HomeServe has launched, which educates homeowners about their waterline responsibility so that they can make an informed decision when considering waterline protection.

"One of the challenges of homeownership is that the potential for expensive repairs is always out there," said Tom Rusin, CEO of HomeServe USA. "In many areas of the country, there is a huge grey area around what homeowners expect their utility to cover and what is actually covered. This results in homeowners who don't know their responsibilities when emergencies arise, which makes unexpected and expensive repairs harder to handle. We felt it was important to educate homeowners across the country by providing an online resource that identifies and explains their repair responsibilities, and makes sure they’re prepared with a plan to cover the cost of expensive repairs."

The online resource center presents homeowners with a starting point that answers commonly asked questions they may have regarding water service line emergencies and protection. The ‘Water Lines 101’ section provides users with a clear explanation of how water lines work and also includes detailed information regarding water service line repair obligations. Homeowners also have the chance to get a firsthand look at testimonials from satisfied homeowners.

HomeServe is currently offering its Water Service Line Protection Plan to residents in Ohio, Washington DC, Rhode Island, Iowa, Massachusetts, Florida, Georgia, Kentucky, Nebraska, Nevada, New Mexico, West Virginia, New York, North Carolina, Alabama and Arkansas, via a no-obligation direct mail offer.

Homeowners living throughout the country should visit the and input their zip code to determine their responsibility for water service line repairs in their area, and learn more about protection plans available.

The majority of Americans rank water as the most important service they receive; however, 69% of those polled in the Corporation Nationwide Value of Water Survey agree that they take access to clean water for granted.2 The water service line is the underground section of pipe that carries water from the main connection located near the street to the inside of your home. Aging infrastructure is also a major issue when it comes to water pipes. The American Association of Civil Engineers rates America’s water infrastructure as Poor to Failing.3 HomeServe estimates that there could be over 1 million water service line breaks nationally in the next 12 months.

About HomeServe
HomeServe USA Corp (HomeServe), established in 2003, is an independent provider of Emergency Repair Service Plans. HomeServe has received an “A” rating from the Better Business Bureau and has grown to protect over 1 million homeowners across the US, and now Canada, against the expense and inconvenience of water, sewer, electrical and other home emergencies. HomeServe is dedicated to being a customer-focused company offering best practices in customer service and marketing. For more information about HomeServe, please go to,follow us on Twitter@HomeServeUSA, or on Facebook at

Editorial Contact, HomeServe: Beth Crisafi/Kyle Kuhnel/Melissa Rodriguez, Gibbs &Soell Public Relations, 212-697-2600, bcrisafi(at)gibbs-soell(dot)com or kkuhnel(at)gibbs-soell(dot)com or mrodriguez(at)gibbs-soell(dot)com
Myles Meehan, 203-356-4259, HomeService(at)homeserveusa(dot)com

1.    GfK Roper Custom Research, 2011
2.    2010 ITT Corporation Nationwide poll for their Value of Water Survey
3.    American Association of Civil Engineers, 2009

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Beth Crisafi (Gibbs & Soell)
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