All too often in internet marketing, companies buy things that they don't need, because they don't really diagnose what is not working in their online marketing efforts...
New York, NY (PRWEB) July 15, 2012
The world of sports internet marketing got a boost with the introduction of Prism Communications Inc's new strategy in online marketing. Traditional internet marketing for sports personalities and coaches has been limited to static websites, sprinkled with some light social media marketing, relying heavily on twitter, and a few other services widely used by athletes and sports personalities.
Prism Communications Inc. is changing the way internet marketing is done. While most internet marketing companies focus on a narrow specialty such as Search Engine Optimization (SEO), Pay-Per-Click Management (PPC), or social media management, Prism Communications Inc has taken the opposite approach, and brought all of these diffused marketing techniques under one roof, to provide a comprehensive strategic solution for clients.
"All too often in internet marketing, companies buy things that they don't need, because they don't really diagnose what is not working in their online marketing efforts," Explains Prism Founder Sam Cook, "They then go to a company that offers a narrow solution, and of course that company, if it sells SEO, will tell the client that improving their Google rankings will solve all of their problems. At Prism, we look at every part of a company's marketing strategy online to diagnose the real problem. Many times a company has plenty of traffic, but their website is not converting at a good rate. Many companies also go searching for new clients while they forget to engage in email marketing to their lists of leads or clients properly."
"At Prism Communications, we have specialized in sports marketing because of my own personal interest in Triathlon and fitness," Cook says, "We provide integrated marketing for coaches and athletes in order to enable to them to grow their brand and client base, leveraging the scale of the internet. We take care of the technical requirements and all of the marketing requirements, allowing them to focus on what they do best, which is coach and produce great content for their clients." Prism has signed long term, comprehensive marketing services agreements with TriMastery, an online provider of electronic Triathlon Training products, and TriDot, an online Triathlon Coaching and Triathlon Training System.
Prism Communications is a full service internet marketing company that cuts through the myriad of internet marketing tactics and develops a coherent strategy for companies looking to grow their online presence. Prism, with its focus on strategy before tactics takes internet marketing into three main phases for clients: 1) Attract - bringing the right kind of visitors to their website; 2) Convert - turning those visitors into leads, prospects or clients; and 3) Relate - developing long term, lasting relationships with leads, prospects, and clients through constant communication. To learn more about Prism Communications, or to contact them for a free consultation for internet marketing solutions, email them at sam(at)prism-communications(dot)com or call them at 917.319.2229.