Avectra to Sponsor American Association of Medical Society Executives 2012 Annual Conference

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Company will showcase its Social CRM solutions

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We truly believe that Social CRM can help these organizations forge stronger relationships by incorporating social interactions into an organization’s membership and business strategies.

Avectra, a leading web-based Social CRM provider for associations and not-for-profits, today announced that it will sponsor and attend the American Association of Medical Society Executives (AAMSE) 2012 Annual Conference being held July 18-21, 2012, at the Hyatt Regency Century Plaza in Los Angeles, Calif.

The AAMSE Annual Conference is a resource for medical society professionals to discover new and efficient ways to run their organizations and to provide the very best member experience. The conference will provide a platform for attendees to learn what others in the industry are doing to tackle today’s most pressing issues and challenges. The educational sessions are tailored to the specific needs of medical society professionals.

Avectra, an event sponsor, will provide demonstrations of Avectra Social CRM at its booth (booth #23) in the Hyatt’s California Lounge. It represents a fundamental shift from the way an organization identifies, serves and retains its members, to how it will define the future success of the organization and its membership initiatives.

Avectra Social CRM is designed to meet the ever-increasing needs of member-based medical organizations of all sizes and disciplines. With unmatched membership management, community, social media and analytics tools, Avectra Social CRM maximizes every interaction organizations have with their members. It lets medical societies and associations easily create and send personalized communications register people for events, carry out accounting functions and more. In short, Avectra Social CRM enables organizations to deliver the richest possible experience to their members, making them feel truly connected and invested in the future of the organization.

“We are pleased to participate in this important event for medical society executives,” said Avectra chairman and CEO Richard Davis. “Advancements in better medical care can be discovered through knowledge-sharing events such as this, which promote healthy discussion of challenges and solutions. We truly believe that Social CRM can help these organizations forge stronger relationships by incorporating social interactions into an organization’s membership and business strategies. ”

About the American Association of Medical Society Executives
The American Association of Medical Society Executives (AAMSE) is the professional organization of more than 800 medical society executives and staff specialists. Through its more than 300 member organizations, it advances the profession of medicine through education, communication of knowledge, leadership development and collaboration.

To learn more about the AAMSE, click here.

About Avectra
For the last 17 years, Avectra has translated our customers' needs into a market-leading Constituent Relationship Management system (CRM) - whether our customers serve members and non-members by the hundreds or hundreds of thousands. Avectra Social CRM is uniquely positioned to usher in a new era of membership success with its ability to provide world-class member management, built-in social networking and private online community, social media management and a powerful analytics suite, including Avectra's proprietary A-Score™ and more. Avectra is headquartered in McLean, Virginia with regional offices in Chicago and Orlando.

To explore the Avectra family of products, please visit http://www.avectra.com, or call 855.AVECTRA (855.283.2872).

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Patrick Dorsey
Avectra Inc.
(703) 506-7037
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Matt McCarthy
PAN Communications
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