Icebreaker Consulting Releases its New 2012 Technology Review Just in Time for Holiday Planning

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With new technology entering the marketplace every day it becomes difficult to decide who should win our attention. Luckily, Icebreaker Consulting has released a review of important products and services every marketing and ecommerce executive should be aware of.

Aaron Mandelbaum Founder- Icebreaker Consulting

Aaron Mandelbaum Founder- Icebreaker Consulting

"These companies are either doing something innovative, exciting or they're doing better than everyone else. This list is crucial to anyone with a web presence."

This year in Chicago the Internet Retailer Conference and Expo proved it is the top destination for marketers and retailers. Over 8,600 people attended including Icebreaker Consulting founder Aaron Mandelbaum. He returned with a list of key technologies that online businesses should be aware of. Mr. Mandelbaum spoke early in the conference and discussed the convergence of social and mobile marketing technologies. "I try to attend every conference I can both to speak when asked and to stay up to date." Mandelbaum says.

Since returning, Icebreaker Consulting has published a whitepaper which highlights key technologies they found at the show. 11 companies are reviewed which span ecommerce, fulfillment, site optimization, marketing and more. "These companies are either doing something innovative, exciting or they're doing better than everyone else. This list is crucial to anyone with a web presence."

Mr. Mandelbaum expects this to be the first of many similar reports. However, as he notes, "the marketplace is changing so fast we may have to do this more often than once a year. The response so far has been great." The whitepaper was initially released to clients and is available on their Facebook page.

Icebreaker Consulting is a social media and technology education company dedicated to helping businesses successfully compete on the web. Their key services include social media strategy, social sentiment analysis, technology education and SEO. Offering consulting services since 2002, they are privately funded and based in New York.

For additional information you can contact Icebreaker Consulting through their homepage or find them on Facebook, linkedIn and twitter (@icebreakerstrat).

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