Austin, Texas (PRWEB) July 19, 2012
A recently released online video from home security provider Protect America, Inc. has passed the million view mark on YouTube.
The video was featured as part of campaign called, “Protect All the Things.” A parody of Internet culture and memes, the video was intended to showcase the company’s products and services. However, the campaign and video also helped to raise awareness about home security and protection. In addition to the YouTube video, Protect America also created a home page for the campaign, http://www.protectallthethings.com, that has proven popular with users.
“We enjoy looking for new and creative ways to get people interested in home security,” said Jeff Butler, Marketing Director at Protect America. “It’s important for people to think about and consider the security of their home. Anytime we can do that while having a little fun is a win-win for everyone.”
To amp up excitement about the campaign, Protect America also hosted a meme creating contest that was open to anyone. The rules were simple, create a home security themed meme and upload it to Protect America’s Facebook page. The winner received the Internet’s favorite gaming console: an original Nintendo 64, complete with two controllers. And no Nintendo 64 package would have been complete without Super Mario 64 and GoldenEye. The winner was announced earlier this month.
“Home security is an important issue, but we want people to know that securing your home can be easy and more fun than most would think,” said Nicklaus Louis, Video and Media Specialist at Protect America.
As the video hits viral status and surpasses more than one million views, the company plans to stay innovative with more videos that take a humorous look at home security.
About Protect America, Inc.
Founded in 1992, Protect America is one of the nation’s largest home security companies. A pioneer of the self-install wireless home security system, Protect America provides protection against fire, carbon monoxide, flooding, and more. Protect America also offers interactive home video surveillance and GPS vehicle tracking. Protect America is dedicated to providing reliable and affordable home security that’s within the reach of any household budget.