London 2012 Olympics is Britain's Best Marketing Opportunity Yet Say Marketing Quotes

Share Article

As the London 2012 Olympic Games quickly approaches, Britain's startup businesses have a golden opportunity to boost their brands and generate revenue. After the economic downturn has caused many businesses to close their doors, the London 2012 Olympics it Britain's best chance to market 'Made In Britain' to the world.

News Image

British 2012 Olympics

We have the best chance to bring 'Made In Britain; back to the UK.

British businesses have a golden opportunity to market their products and services during the summer period say Marketing Quotes. Over the dates of 27th July up to 12th August, there is expected to be an extra 1 million visitors in central London; each visitor needing the essentials of food, drink and accommodation.

Despite fears of pick pockets and organised crime striking the nations capital, there is the opportunity for flying the British flag high and proud, bringing our struggling British economy much needed income

'Bring Back Made In Britain'

Anne Richards of Marketing Quotes comments 'We have the best chance to bring 'Made In Britain' back to the UK. We have seen almost all of our British industry move overseas in the last few decades, we now have the chance to bring some of them back as the spotlight of the world comes to London. We were excited when the Olympic torch came through Basingstoke and the crowds that gathered on the street showed us the nations dedication to the Olympic Games.'

'Marketing Generates Exposure'

Marketing Quotes has seen UK businesses cutting back on their marketing and advertising spend over the last few years, due to fears of recession and the economic downturn. However marketing generates exposure, something that many UK businesses need at the moment.

Marcel Backburn (who works with many of the marketing agencies at Marketing Quotes) added 'we have a very strong marketing industry here in the UK, next to finance and insurance, it is one of the few industries we have left that has not been outsourced. UK businesses really do need to understand the golden opportunity that they have with the Olympic Games. The government has ploughed in millions of tax payers money into the Olympic bid, the least we can do is capitalise on it. For small businesses in and around London, they have millions of people that will want to buy food, purchase souvenirs, spend money and add to our shrinking economy. The UK business industry really needs to wake up and jump on board, because when the 12th August passes, the bubble will burst and it will be all over.'

''Marketing Companies Can Help'

Marketing companies are there to help generate exposure and boost brand awareness. By talking to a few marketing companies and getting some very basic ideas together, it is not too late for UK businesses to make a last minute push before the crowds arrive.

Anne Richards added 'the clock is ticking but a few basic things can ensure that local businesses around London can capitalise on the opportunity before it passes us by. By getting their branding together, making their products and services visible around the Olympic village, talking to sponsors and getting people on the street, they can ensure the best chance of boosting their orders.

Britain badly needs the revenue from the tourists flocking to see the Olympic games, for reducing the national deficit and bringing new money into the treasury to help rebuild the economy.

About Marketing Quotes - Marketing Quotes is a free service to UK businesses to help them get free advice and quotes from local marketing companies, telemarketing companies and PR agencies. The website encourages value for money, return on marketing spend, and using local marketing agencies.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

David Blackburn

David Blackburn
Follow us on
Visit website