iTRACS Appoints Daniel Fry, DCIM Software Visionary, as Senior Vice President

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Innovation is the new imperative, according to Gartner – and iTRACS is leading the charge

Dan Fry, Senior Vice President of Software Development

Dan is a software pioneer whose innovation, commitment to quality, and unwavering focus on delivering customer value have been key factors in the early success of DCIM.

iTRACS Corporation, Inc., the leading provider of open, enterprise-class Data Center Infrastructure Management (DCIM) solutions, today announced that it has appointed Daniel Fry as Senior Vice President of Software Development. Dan is a globally-recognized leader in DCIM, driving innovation and business value for an iTRACS customer community that today represents a Who’s Who in the Global 500/Fortune 500. Previously, Dan was Vice President of Converged Solutions at iTRACS.

“Our customers are seeking collaborative decision-support capabilities that drive quantifiable business outcomes in the data center,” Dan said. “They’re not looking for discrete feature sets or point products. They want a holistic DCIM solution that unlocks the true potential of the data center as a strategic asset, driving efficiency, enhancing profitability, and staying tightly aligned to the needs of the business – in the data center, and across the whole of the enterprises physical infrastructure. DCIM is on a rapid growth curve and we’re proud to lead the charge. Our software development roadmap for iTRACS Converged Physical Infrastructure Management™ (CPIM™) builds upon the value we have advanced in the market and promises a continuous cadence of value-rich innovation moving forward.”

Dan’s leadership in software development and deep understanding of physical infrastructure management have been guiding forces in DCIM from its earliest days. His innovations have demonstrated the power of software to drive business success. Innovation is a key factor in the DCIM vendor selection process, according to a March, 2012 Gartner report.* In the Gartner survey, 72% of data center managers said vendor size (small vs. large) was unimportant when very innovative solutions were offered. 22% of the executives polled said the most decisive factor in choosing a smaller vendor was innovation – the more innovative the solution, the better.

“Dan is a software pioneer whose innovation, commitment to quality, and unwavering focus on delivering customer value have been key factors in the early success of DCIM,” said Elizabeth Given, President and CEO of iTRACS. “He leads a globally-recognized iTRACS solutions team known for creativity, agility, and the continuous delivery of quantifiable value against performance indicators established by the customer. His team is helping customers drive performance and efficiency in some of the world’s most complex data centers and physical infrastructure environments.”

Prior to his leadership positions driving innovation at iTRACS, Dan held software development positions at Telocity and DirectTV Broadband.

  • More Than Half of Data Center Managers Polled Will Likely Be Using DCIM Tools in 2013, Gartner Research, March 15, 2012

About iTRACS

iTRACS is the leading provider of enterprise-class Data Center Infrastructure Management (DCIM) solutions that drive efficiency, performance, cost savings, and strategic value in the data center.

iTRACS’ best-in-class portfolio, Converged Physical Infrastructure Management™ (CPIM™), features the world’s first and only holistic view of the data center using a virtual 3D model. Interactive 3D Visualization – The Efficiency Engine™ is at the heart of the CPIM™ solution, unleashing new opportunities to create efficiency and business value in the design, management, and optimization of IT physical infrastructure.

Today, CPIM™ is being globally deployed in some of the world’s most complex data centers and IT infrastructures, including four of the seven industry-recognized global leaders in data center design and management. iTRACS is helping these organizations drive efficiency and optimize asset performance. Reduce costs. Leverage cloud, big data, and other game-changing technologies. Manage change. Minimize risk. And optimize the business value of the entire physical infrastructure investment. iTRACS is proud to be named a 2011 Gartner Cool Vendor in DCIM and an IDC Major Player in DCIM in the IDC MarketScape: Worldwide DCIM 2011 Vendor Analysis report.

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William Bloomstein
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