Hoboken, NJ (PRWEB) July 24, 2012
Online marketing expert Eben Pagan has recently released a course called Guru Product Blueprints. This program, created by Pagan, an entrepreneur who has made millions marketing his own information products, focuses on the approach and methods that can be used to create a product and then market it online. The course covers product creation, marketing, and sales strategies.
According to Pagan, the best way to achieve success when marketing products is to have a website that is optimized to score highly when it comes to search engine rankings. This will lead to more page views because the website will show up at the top of the page when people search for specific keywords via Google or some other search engine. More page views for a website will, hypothetically, lead to more sales of a product.
The Guru Products Blueprint takes a step-by-step approach to optimizing a web site. And it perfect for guys trying to make some extra money in college. First, Pagan shows would-be entrepreneurs how to select keywords that will get them the most viewers. He shows readers how to work out the statistics so that they can find the keywords that are most beneficial to them.
Pagan then moves on to explain on-page and off-page optimization techniques. He gives advice about on-page keyword placement that is designed to help sites get the most out of the keywords that they have already chosen. Pagan also explains his methods for balancing the use of these keywords with the creation of interesting, compelling website text.
Pagan then turns of off-site SEO. He explains how he became successful by finding quality back-links and high-traffic links on other sites that made his site seem more popular to Google and other search engines.
Pagan offers other insights into the product selling process as well. He publishes a course on how to come up with ideas for information products based on your interests and skills. He then offers advice on how to turn these basic ideas into compelling products that will sell on the internet. Finally, Pagan shares his insights about how to turn yourself into a “guru” who is seen as an expert in their given field.
For those who want a taste of what the Guru Products Blueprint is all about, Pagan offers a series of free downloadable “reports” that cover the basics of his “Blueprint” and give some insight into what the complete course is all about. People who purchase the complete course through Pagan's site will get a series of bonuses. These include course-based extras like 1-on-1 coaching sessions and also product bonuses such as a iPod Touch or Kindle Fire.
More information about Eben Pagan's Guru Product Blueprints can be found on his website http://www.gurusproductsblueprints.com.