Salt Lake City, UT (PRWEB) July 31, 2012
DrivingSales today announced speakers and presentations for the 2012 DrivingSales Executive Summit’s (DSES) key breakout sessions, including critical profit-building topics such as BDC best practices, Website Analytics, Used Car Certification, Reputation Management, Gen Y and Social Media, Mobile Marketing, and more. Selected from a very competitive field of over 100 applicants by the DSES Dealer Advisory board, the breakout presentations join an exciting 2012 agenda that also includes high-profile keynotes from Billy Beane of ‘Moneyball’ fame, SEO ‘superstar’ Rand Fishkin, mobile experience expert Luke Wroblewski, renowned leadership trainer Jim Dance, and an exclusive presentation from Facebook and Google.
“What an impressive field of applications we received for our breakout sessions - they make us so proud of the extraordinary innovation and passion at work in our industry. With competition to speak at the summit so tight, our Dealer Advisory Board really had their work cut out for them; but, ultimately, they selected the hot-button topics that they felt resonated most with the issues today’s (and tomorrow’s) dealerships are facing,” said DrivingSales CEO and Founder, Jared Hamilton. “Unlike any other automotive industry event, our speakers and topics are selected by those who know best what dealers need to hear: their peers. We are confident that these presentations will be an important part of the profit-building takeaways for summit attendees as they craft their 2013 business plans.”
Presentations from some of the nation’s most successful dealerships make up a large portion of the summit agenda, with topics including best practices for running the BDC, winning strategies with Web Analytics, how to increase gross by certifying higher mileage vehicles, a case study on the FTC crackdown (how one dealership handled disaster), email, phone and mobile marketing presentations, and more. Speakers selected to present at the 2012 DrivingSales Executive Summit include:
Eric Giroux (Briggs Auto) and Aaron Schinke (DealerFire)
Ted Heater (Independent Pre-Owned Dealers)
Shaun Weissman (Rallye Auto Group)
Jim Flint (Local Search Group)
Courtney Cole (Hare Chevrolet)
Greg Coleman (Oxmoor Auto Group)
Joe Stroffolino (Causeway Family of Dealerships)
Brad Hensley (Knoxville Auto Broker)
Chris Costner (Southern Volkswagen of Greenbrier)
Tracy Myers (Frank Myers Auto Maxx)
Jeff Cryder (Lebanon Ford)
Jennifer Bunner (Outsell)
Corey Mosley (Mosley Automotive Training)
Jacob Solotaroff (FirstLook)
Jeff Kershner (DealerRefresh) and Malinda Terreri (1 to1 News)
Jerry Thibeau (Phone Ninjas)
Glenn Pasch (PCG)
Paul Potratz (Potratz Advertising)
Cars.com and Jason Ezell (Dataium)
Matt Murray (Dealer.com)
Mike Merrill (Reach Local)
David Kain (Kain Automotive)
Gary May (IMACS) and Joe Webb (DealerKnows)
The DrivingSales Executive Summit is the most authoritative profit-building event for innovative dealers, and will be held Sunday, October 21st through Tuesday, October 23rd, 2012 at the Bellagio Las Vegas. Early-bird Registration is open now through August 15th.
The DrivingSales Executive Summit is 100% dealer driven and designed specifically for the most advanced dealer principals and dealership executives in the industry. The summit has a vendor-neutral policy, meaning no vendor influence on presentation selection and adherence to a strict dealer-to-vendor ratio. The DrivingSales Executive Summit is the only automotive conference where dealers decide the agenda, not the vendor sponsors. This translates into the highest level of learning for the dealer attendees versus other events where workshops are little more than glorified sales pitches.
Last year's summit was standing room only, and although DSES 2012 will allow for an expanded number of registrants, it is expected to sell out quickly. Register for the DrivingSales Executive Summit at http://drivingsalesexecutivesummit.com/registration/.
For more information about the DrivingSales Executive Summit, visit: http://www.DrivingSalesExecutiveSummit.com or contact dses(at)drivingsales(dot)com. Stay tuned for DSES news as it develops on http://www.twitter.com/drivingsales and on http://www.facebook.com/drivingsales. Participate in the conversation with the #DSES hashtag as preparations continue throughout the year.
Founded in 2008 and dedicated to the dealer community, DrivingSales is a business intelligence and data company that delivers unbiased*, profit-building information to make automobile dealers more successful through three distinct channels: DrivingSales Data, DrivingSales University and DrivingSales Media. DrivingSales Data houses the largest database of cross-vendor, dealership performance data in the North American auto industry and provides dealerships with the most statistically accurate performance benchmarks and metrics for their marketing and technology investments. DrivingSales University is a fully interactive online university that offers advanced profit-building strategies to automotive professionals through hundreds of classes taught by world-leading experts. DrivingSales Media connects dealers to peers and information through its global media assets, including DrivingSales.com, the world’s largest automotive social network; The Dealership Innovation Guide, an industry leading quarterly publication; DrivingSales Executive Summit, the top automotive conference for progressive dealers, and DrivingSalesTV, Web TV covering everything car-dealer related. Approximately one in every three dealerships in the United States has a registered member in the DrivingSales community.
*Vendor Neutral Policy: Dedicated solely to making dealerships more profitable, while also providing benefit to automakers and the industry as a whole, DrivingSales adheres to a strict vendor neutral policy through each of its channels. This means the company only provides unbiased information, not ‘pay-to-play’ follow up services -- and never accepts payment in exchange for media coverage or lets potential advertisers dictate messaging or create bias in any of its channels.
DrivingSales Media Relations:
Melanie Webber (melanie(at)mwebbcom(dot)com), mWEBB Communications, 424.603.4340
Angela Jacobson (angela(at)mwebbcom(dot)com), mWEBB Communications, 714.454.8776