New Shop by Color App Continues to Add Helpful Features and Improve Online Shopping

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Color Accuracy Slider Gives Users an Easy Way to Narrow Down or Expand on Color Shopping Choices

ColorOf Color Accuracy Slider

Color Accuracy Slider

Being able to choose between a precise color match or a broad color match gives our customers a new kind of freedom and flexibility when shopping online

ColorOf, a mobile app that lets users select pixel-perfect color matches to help them shop by color online, has just added a highly-requested color-accuracy slider to its feature-rich app. The new color-accuracy slider aims to help users narrow down (or expand on) the availability of products that match their chosen color.

“Awesome app. Provides exactly what is says it will and more. Great free app!" writes one user in the app store. Another goes on to say "They have many different colors. FOR JUST ONE COLOR! They give you varieties and many shades of the color you are looking for."

With the app’s unique color radius tool, users can now increase or decrease the color range that matches the color they’re searching for. Since there are thousands of shades of “blue” for example, the app intelligently lets them choose the degree of color-matching they want, and then displays items that match.

The developers of the ColorOf.com app hope that this new feature will help them continue to appeal to more visually-oriented shoppers who want more precise matches by color. “Being able to choose between a precise color match or a broad color match gives our customers a new kind of freedom and flexibility when shopping online.” Says Melissa Ramos.

About ColorOf.com
Designed for iPhone and iPad, the ColorOf.com app lets users visually search and shop by color, bringing them matching items in the color range they choose. The app has received 4 ½ stars on the App Store and continues to add new improvements and features.

For more information, please visit http://www.colorof.com

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Melissa Ramos
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