New Name and Brand Strategy Drive Fortune 500 Leadership Development Approach

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Regis Learning Solutions, a premier executive development company revealed a new name – The Regis Company® – and a new strategic approach to existing and potential clients. The new brand strategy demonstrates the vital role The Regis Company plays by helping leaders discover “how to think, not what to think,” through the engagement of powerful real life business simulations.

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Regis Learning Solutions, a premier executive development company revealed a new name – The Regis Company® – and a new strategic approach to existing and potential clients. The new brand strategy demonstrates the vital role The Regis Company plays by helping leaders discover “how to think, not what to think,” through the engagement of powerful real life business simulations.

“This new image and strategic direction exemplifies the advanced system dynamics approach we use in every simulation we prepare for client companies, says Mike Kester, Managing Director and Principal. “Since being identified as one of the “Top 50 Companies to Watch” by the Colorado Business Journal in 2010, we have boldly lived up to that distinction. We also realized we were more than our previous name implied.”

The Regis Company helps organizations fill a leadership development vacuum that is not currently served by traditional approaches. “We use real data and business dynamics from our client companies in immersive simulations, which create the significant business stressors client executives experience in decision-making,” states Mike Vaughan, Managing Director and President. “Participants experience the interconnectedness of global business units and systemically discover the hurdles to their success. It is both impactful to the business, and life changing for the individual.”

The Regis Company client list includes McDonald’s, UPS, Walgreens, Deloitte, Wendy’s, Ernst and Young, FEMA, USDA, U.S. Air Force, NOAA, and Department of Defense, to name a few.

The company has received numerous awards: 1) Gold Medal, Chief Learning Officer Magazine’s, 2011, “Learning in Practice Awards"; 2) Gold medal 2011 and 2010, Brandon Hall “Excellence Awards"; “2010 Colorado Company to Watch'; “Top 20 Providers,” Society for Human Resource Learning System, 2008; and Stevie Award Finalist, 2008, “Most Innovative Company.”

About The Regis Company
The Regis Company is a leadership consulting firm dedicated to developing great thinkers and leaders through the use of immersive simulations. The advanced approach adeptly tackles client organizations’ most difficult problems, while advancing leadership decision-making skills. For more information about The Regis Company, please contact Marti Smith at 303.526.3005, marti.smith(at)regislearning(dot)com, or visit our website: http://www.regiscompany.com.

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Marti Smith

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