A New Interpretation Of Country Design - White Country Chic - By Designer Cuoco Black Inspires A Stylish Fashion Photo Shoot In The Berkshire Mountains of Massachusetts

Share Article

New York City and Miami based interior designer Cuoco Black was charged with designing a Berkshire Massachusetts country home as a marketing endeavor for a local construction company. Rather than embrace the typical, and often duplicated country decorating cliches, Black approached the design with a European vision. A Baccarat Candelabra, white taxidermied peacock and sequined skull and crossbones coasters play to the spirit of imagination in a celebration titled White Country Chic. The design sparked interest with a Manhattan based fashion journalist who tied the clothing, hair and makeup into a metaphorical interpretation of the interior design for a stylish and sexy fashion photo shoot.

White Country Chic Design By Cuoco Black

Aesthetics in design can touch our emotions and seduce our psyches Cuoco Black

Gliding through drifting constellations of illuminant fireflies and grandiloquent patches of wild phlox interior designer Cuoco Black encountered a new interior design challenge…a classic Ranch atop a manicured knoll, in the Berkshire Hills of Massachusetts. Nested in thickets of Eastern pine; and bracketed by shallow creeks, its utopian signature is an expressed purpose without want. A modest-modern home, its white washed interior is imbued with a sense of dignity, style and intelligence. Powerful interior geometries meld seamlessly with the rural landscape beyond the floor to ceiling glazing.

The project was the result of a reconstruction effort predicated by water damage to the home's interior. The entire lower level of the home-and one half of the upper level of interior finishes: flooring, walls, millwork, mechanical and electrical had to be removed and replaced. The president of construction company asked the designer to assist them in their marketing efforts and wondered if a story could be created that illustrated the skills of the construction firm. The home was actually the summer residence of a charming couple from Boston. The president of the construction company communicated his intentions....to use their home as a marketing product for exploiting the skills of the firm. As it was, the couple was very happy with the labors and results of the work financed by the insurance settlement, and with their approval...the design proceeded.

Black speaks of the skills he acquired of his design education, what he calls an arcane instrument of design; the idea that design could be more than a skillful orchestration of beautiful materials and appointments.....design could have a soul, a "concept." Over the years he has cultivated this ideal-his nirvanian supposition, as he calls it, which has evolved into his proprietary design process. "I have come to realize...by experience" says Black, "if a designer allows the elements in a design process to naturally evolve, organically...the resulting design could achieve a higher plateau than that which would be achievable by the summation of the design elements onto themselves, a gestalt".

A series of visits to local retailers, antique stores, art galleries, rug dealers and furniture boutiques provoked a dialogue. The designer said that one of the variables of all the products; of all the sources-stood out...the variable was the "color white" in a diverse selection of furniture and accessories. Design he says is a complex equation of academics, business and aesthetic sensibilities. "Aesthetics in design can touch our emotions and seduce our psyches"

The designer had previously been commissioned to design two lounges in Paris...designing for the French is no small order, he says, designing deux-is twice that. Having shopped in some exquisite Parisian shops I recalled an encounter with a "paon blanc" said Black, a white taxidermied peacock, and realized this element-for this project-would add a wonderful element of beauty to the interior. He said that instantly the design concept came together, the white geometry of the home, the white vintage furniture and accessories…and the white peacock as a gesture to nature which enveloped the setting. I had arrived at the gestalt said Black..not in a purpose driven design process but in an open dialogue with the natural rhythms which organically revealed themselves to the task at hand.

Share article on social media or email:

View article via:

Pdf Print