We had looked into PR, but there are so many agencies offering it, it was impossible to find the right agency...
Basingstoke, UK (PRWEB UK) 2 August 2012
PR agencies that are based in Scotland cover a wide range of industries and markets; however a pet care business based in Edinburgh was looking for a specific agency, one with experience in the pet care sector. This is why they approached Marketing Quotes, as they could not find the right PR company on the internet, one that had the right experience and one that was local to Edinburgh. After meeting with several agencies, they selected an PR company put forward by Marketing Quotes that is based just outside of Edinburgh.
The owner of the pet care business said 'we are quite a new business and Marketing Quotes advised that PR was the best form of marketing for us to get us up and started in the early days. We had looked into PR, but there are so many agencies offering it, it was impossible to find the right agency with the right experience at the right price without spending days searching. Marketing Quotes did put forward three agencies based fairly local to us in Edinburgh, and we have set up a pilot campaign with one of them to see how they perform. They do have a lot of experience in the pet industry, so we are confident they can get our brand awareness into the public eye. We are wanting to expand right across Scotland and down to England over the next year, so this will hopefully be the ball rolling.'
Anne Richards (who works with Marketing Quotes) added 'PR can be done at a distance, however we feel that communication is key, and effective communication can only be done face to face. That is why we always advise Scottish businesses talking to Scottish PR agencies rather than ones hundreds of miles away in England; it only makes logical and logistical sense.
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