Sainsbury’s Little ones up for Best Integrated Campaign at the DADIs

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Sainsbury’s Little ones baby & toddler club, produced by award-winning content marketing agency Seven, has been shortlisted once again for an award, this time the DADI award for Best Integrated Campaign, making it one of the most shortlisted integrated campaigns in the content marketing industry.

Sainsbury's Little ones

Sainsbury's Little ones

Sainsbury’s Little ones baby & toddler club has been shortlisted once again for an award, this time the DADI award for Best Integrated Campaign, making it one of the most shortlisted integrated campaigns in the content marketing industry.

Now in their sixth year, the DADIs (the Drum Awards for the Digital Industries) recognise and reward digital excellence, and celebrate the individuals and companies that are at the forefront.

The competition is tough with well over 100 digital agencies, creative agencies, media owners, in-house teams and clients from across the UK having entered this year’s awards.

The results will be announced during the awards ceremony, set to take place on Thursday 8 November at the Emirates Stadium.

Winner of the 2010 and 2011 APA Best Integrated Marketing Solution award, Sainsbury’s Little ones also reached the Content Marketing and Finance Director’s Prize shortlists at the Marketing Society Awards for Excellence this year, and was highly commended on the awards night at the Park Lane Hilton last month.

Launched in October 2009 by Seven, Sainsbury’s Little ones baby & toddler club comprises fantastic lifestage-targeted glossy magazines, monthly content-rich targeted emails and a recently relaunched website (sainsburys.co.uk/littleones).

The award-winning club for parents with young children was also a finalist in the Best in Media and Publishing category at last year’s CIM Marketing Excellence Awards.

For more information on Sainsbury’s Little ones baby & toddler club, visit: http://www3.sainsburys.co.uk/littleones/

http://www.seven.co.uk

Contact at Seven:

Shareena Ali
PR
Seven
3-7 Herbal Hill
London
EC1R 5JF
Tel: 020 7775 5549
Email: shareena.ali(at)seven(dot)co(dot)uk

About Seven

  •     Seven is an award-winning, multi-platform content marketing agency.
  •     Expert in creating intelligent, relevant and effective content across multiple channels, including magazines, websites, social media, interactive e-zines, video, iPhone and iPad apps.
  •     Clients of Seven include Aviva, Sainsbury’s, CIMA, Grant Thornton, Guardian Media Group, Lloyds Banking Group, New Look and English Heritage.

For further information, find us at http://www.seven.co.uk or contact Shareena Ali, PR, Shareena.ali(at)seven(dot)co(dot)uk 020 7775 5549

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Shareena Ali
Seven
(020) 7775 5549
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