Jaffe PR’s Sue Remley and Keith Ecker to Speak on Analyzing Metrics for Targeted Business Development at St. Louis LMA event

Share Article

Understanding Analytics: Turning Statistics into Strategy

Sue Remley

How can you use the statistics to further hone business and marketing strategies to increase return on investment

Everyone who has a website has probably visited their Google Analytics page – but digging deeper than the dashboard reveals a wealth of valuable information to help you stay on track with your marketing strategy.

On Thursday, August 9, Jaffe PR’s Sue Remley and Keith Ecker will look at that process when they present “Understanding Analystics: Turning Statistics into Strategy.” They will show you how to use various online analytics to develop and achieve your firm’s business and marketing goals. Remley and Ecker will answer the questions, “How do various metrics tie back to your strategic marketing plan?” and, more importantly, “How can you use the statistics to further hone business and marketing strategies to increase return on investment.”

The presentation also will detail real-life case studies from law firms that are currently and successfully monitoring and interpreting analytics and using them to develop strategy. The program will include a multi-media presentation with specific details that can be used by participants to train and educate their colleagues.

Read more.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Susan Holmes
Jaffe PR
203-913-2481
Email >
Visit website