BrightStores, Inc., a Leader in Company Store and eCommerce Technology, Celebrates Ten Successful Years

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The BrightStores team gathers to celebrate a major milestone. They are proud of their ten successful years of providing an eCommerce platform for the Promotional Products industry and their continuous growth since they opened their doors.

BrightStores, Inc., announced today that they are thrilled to be celebrating their ten year anniversary for providing company store technology to the promotional products industry. BrightStores has been an industry leader in eCommerce solutions since 2002, and has experienced tremendous growth since they opened their doors. They were one of the first multi-tenant platforms on the market.

The owner and president of BrightStores, Dan Halama, was previously running a successful promotional products company of his own, which was based in Florida. His clients began requesting an online solution for their top customers, that would provide them with a one-stop shopping experience for all of their branded merchandise. Dan researched the availability of such a product, and after determining that there wasn’t a solution that met all the needs of his customers, he brought together a team of individuals who were experienced in eCommerce and CMS technology, and designed his own.

“The timing of the idea for a company store platform was perfect, as the internet was just beginning its meteoric rise as a commerce powerhouse. The team that I started with is still with me today, and we have been able to transform the way the promotional products industry does business,” said Dan. “With the combination of my customers ideas and needs, and the experience of the team of experts that we put together, we created a product that was rich in features and scalable to the individual client’s requirements.”

Dan went on to say that he attributes their ongoing success to their ability to stay ahead of what the industry is looking for, while integrating new technology into their product to keep it cutting edge. He also gives much of the credit to his BrightStores team who listen to and understand the needs of their clients and go out of their way to provide the best customer experience possible. The first person to join his team, Tanya Ignacek, is with him still today and is currently the Director of Sales and Operations.

To celebrate their ten year milestone, the company enjoyed an afternoon of BBQ and Colorado microbrew beer. They look forward to celebrating another successful ten years in 2022.

About BrightStores
BrightStores has been providing multi-tenant eCommerce solutions to the promotional products industry for the past ten years and currently hosts and manages over 3,000 company stores. Customers use their scalable and highly functional system to deliver customized and branded company stores to their top-end clients. For more information about BrightStores, visit, call 800-466-5930 or email info(at)brightstores(dot)com.

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