Franchise restaurant savvy leadership with restaurant savvy operators has fueled the company’s rapid growth
Richmond, VA (PRWEB) August 02, 2012
Zinga, the world’s best frozen yogurt, will host it's Grand Opening Celebration on Saturday, August 11th from 11am - 9pm. Zinga Frozen Yogurt of Willow Lawn is located at the intersection of W. Broad St. and Willow Lawn Dr. next to Jason's Deli.
The highlight of the celebration will be a live "INSTANT BEACH" remote broadcast from Jackson, of Q94 Radio in Richmond, VA from 12-2 pm. Beginning August 6th, fans may come into Zinga Willow Lawn and register to win two free tickets to the Justin Bieber "BELIEVE" concert November 5th at the Verizon Center in Washington, DC @ 7 pm. Fans are eligible to register one time each day/per person from August 6th - August 11th at ZINGA Willow Lawn. Registration ends at 1:45 pm on August 11th. Drawing to be held at 2 PM during the Radio Remote at the Zinga store.
Beginning August 6th and through the Grand Opening, ZINGA will be featuring a special "Beiber Fever Favorite Flavor" and the first "94" people in line for the Grand Opening will receive a Zinga "FALL 2012 Sweet Rewards Card" good for 8 free, 10 ounce frozen yogurts. They may claim one free yogurt each week for 8 straight weeks beginning September 1st.
The Q94 "Instant Beach" remote will include activities planned and prepared by the radio station for fun games and instant prizes with several opportunities for "Chances to win" throughout the entire day at ZINGA's grand opening. All purchases at Zinga during the Grand Opening will be offered at a 25% discount. [See more details on the Q94 website.
Zinga Frozen Yogurt offers twelve flavors of delicious frozen yogurt daily. This self-serve concept enables customers to mix and match any combination of these flavors with over 50 toppings including fresh fruits. Customers create the size dessert they want and then pay by the ounce. With over forty flavors in rotation, from Pacific Coast Tart to Cookies and Cream, there is something for everyone. A no-sugar-added yogurt and a dairy-free sorbet are typically among the options. Most flavors are gluten free and all frozen yogurt flavors contain live, active cultures.
Mike Sposa, longtime Virginia area resident, is the Zinga area developer for the Richmond area. “We are thrilled to bring Zinga to the Virginia Region,” says Sposa who grew up in the Richmond area and attended Douglas Freeman High School and Old Dominion University. “We immediately saw the growth potential in self-serve frozen yogurt. It’s an exciting concept with both sophisticated and comfort flavors that’s new to this region. We’re confident it’s going to be very well received and are excited to be part of the team.”
John Fitchett, Zinga President, says, “We’re excited to expand Zinga’s high quality frozen yogurt experience to Richmond. With Mike's proven track record and longtime community ties, Mid-Atlantic Union, LLC, Inc. were clearly the right choice as our partner to introduce Zinga to Richmond.”
At Zinga Frozen Yogurt, quality is a top priority and the toppings bar is no exception. Each topping is selected with the highest standards; such as fresh fruit that is hand-cut daily in-store. Every item offers a unique and delicious complement to the Zinga frozen yogurt flavors.
In addition to frozen yogurt and toppings, Zinga uniquely offers fresh baked “bottoms” for your indulgence. The bottoms are baked in-store daily and include vanilla and gluten-free chocolate cake, waffle bowls, brownies and other seasonal selections.
Local fans that want up-to-the minute news and daily flavor information can find Zinga Frozen Yogurt at Monticello on Facebook at http://www.facebook.com/zinga.willowlawn.
Zinga Frozen Yogurt is located at 1700 Willow Lawn Drive Richmond, VA 23230 Phone: 804-288-0206. For additional information, contact Mike Sposa at 703-856-1426 or mike(dot)sposa(at)gmail(dot)com.
About Mid Atlantic Union, Inc.
Mike Sposa: Owner/Operator
Mike Sposa is a seasoned executive from the Consumer and Medical Device Industry. Prior to his involvement with Zinga, Mike was instrumental in the acquisition, development and growth of several startup corporations. Under his leadership as Vice President of Sales for Safeskin Corporation, Sposa was instrumental in positioning the company as “The Best Small Company in America” according to Forbes Magazine 1996. In 2000 the company was sold to Kimberly Clark Corporation where he continued to hold several key executive positions.
Established in early 2011, Zinga! the “World’s Best Frozen Yogurt”, is growing quickly in the self-serve frozen yogurt industry. "Franchise restaurant savvy leadership with restaurant savvy operators has fueled the company’s rapid growth" says John Fitchett, Zinga President.
Zinga has area development agreements already signed for more than 251 shops in the US. John Fitchett who grew up sixty miles East of Richmond in Urbanna and shopped for his school clothes right in Willow Lawn, recently joined Zinga Frozen Yogurt as the Company’s President. John’s restaurant industry career includes stints as an Area Director, a franchisee and Vice President of Development and Operations for large franchise restaurant chains.
For more information about our company and franchise opportunities, visit http://www.zingafroyo.com or contact us at marketing(at)zingafroyo(dot)com.